The story of how Brompton, the iconic folding bicycle that you can take anywhere, grew from a small, cult bike company to a multimillion-dollar business―filled with never-before-seen trivia and photos, plus tips for burgeoning entrepreneursThe story of how Brompton, the iconic folding bicycle that you can take anywhere―and that can take you anywhere―grew from a small cult bike company to a multimillion-dollar businessLightweight, compact, and now electric: The cityscape has been forever changed by the addition of the Brompton bike, with its distinctive style and clever folding design.For over forty years, the Brompton’s modular design has remained virtually unchanged. It has stood not only the test of time but every financial crash since 1976, Brexit, and COVID-19―not to mention every other risk that any business faces. Where, then, did this ingenious feat of engineering come from? Who were the minds behind it? And how did a small company grow to become one of the biggest cycling brand
