Rhetoric gives our words the power to inspire. But it's not just for politicians: it's all around us, whether you're buttering up a key client or persuading your children to eat their greens. You have
Writing tends to make people anxious, and with good reason. The first sentence of a job application letter can consign it to the bin. A speech intended to rouse can put a room to sleep.A mistimed twee
In Words Like Loaded Pistols, Sam Leith traces the art of persuasion, beginning in ancient Syracuse and taking us on detours as varied and fascinating as Elizabethan England, Milton’s Satanic realm, t
Rhetoric is all around us. It’s what inspires armies, convicts criminals, and makes or breaks presidential candidates. And it isn’t just the preserve of politicians. It’s in the presentation to a key