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出版日:2003/11/27 作者:GAYNOR  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Gaynor (a consultant) outlines the thought processes related to management and applies them to seven key areas of the manager's job administration, direction, leadership, dealing with people, taking a
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出版日:2001/12/26 作者:LYNN  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Lynn defines emotional intelligence (EQ) as "the dimension of intelligence responsible for our ability to manage ourselves and our relationships with others." She presents this guide for developing f
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出版日:2001/05/25 作者:BOUCHOUX  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
This guide shows how to identify a company's protectable assets, initiate steps to protect those assets, and use them to generate additional income. Specific chapters cover selection, application, ma
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出版日:2001/04/15 作者:HANAN  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Shows sales representatives how to outperform their competition and dominate their market by selling improved customer profits rather than products or services. This sixth edition contains many new st
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出版日:2006/12/08 作者:DAVID REED  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
The ultimate insider’s guide to getting the best deal on mortgages! Mortgage Confidential is an insider’s look at the mortgage process for anyone concerned with getting the best deal (and
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出版日:2006/05/01 作者:CLAIRE RAINES  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
How to communicate -- meaningfully -- with people who are different from you. "In an increasingly diverse workplace, it's more important and challenging than ever to communicate well. We must bu
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出版日:2005/06/03 作者:JACK J.PHILLIPS  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
In this resource for business leaders, Phillips outlines five distinct strategies for determining how (and how much) to invest in a company's human capital. These approaches range from letting others
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出版日:2005/05/25 作者:ALAN H.NIERENBERG  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
A former human resources executive identifies the information to gather before a job interview, suggests how to respond to difficult questions during the first interview and leave a lasting impression
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出版日:2005/02/14 作者:SHERMAN  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
In this update of the 2000 edition, a Washington, DC corporate lawyer explains what subsequent world events, corporate scandals, and recent stabilization of capital markets mean for emerging- growth c
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出版日:2004/11/01 作者:HANKIN  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
The trends Hankin identifies as altering the workforce are older, multigenerational, diverse workers, the rise of alternative households, and the need to find meaning in the workplace. She documents t
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出版日:2004/11/01 作者:SMITH  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
An exploration into how recent leaps in the understanding of DNA offer both scientific promises and complex ethical issues probes the fundamental questions related to advances in DNA science, covering
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出版日:2004/11/01 作者:DAVE  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Find out how to achieve exponential savings and breakthrough innovations in your organization with The Incredible Payback. Building on the 20 Best Practices in Procurement identified in the authors' p
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出版日:2003/10/14 作者:OSTRING  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Better supplier management can yield tremendous bottom-line results. Here's how one global leader does it. "Managing suppliers can contribute enormous savings to a company's bottom line, and few
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出版日:2002/02/01 出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Aimed at beginning to experienced Web developers, this reference provides information on a wide variety of issues relating to design, technology, content, and marketing. The volume begins with a mini
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出版日:2001/12/01 作者:GREER  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
This resource provides subject specialists thrust into the role of project manager with skills, knowledge, and techniques for delivering results. Factors crucial to the success of any project are expl
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出版日:2001/06/11 作者:ANDRIS A.ZOLTNERS  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Combining research with success stories from large and small firms, the authors offer advice on boosting sales without increasing expenses. They describe techniques for every aspect of a complete sal
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出版日:2000/05/01 作者:BARBARA A.GUTEK  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
The Brave New Service Strategy, delves into the evolution of service delivery and identifies three ways to forge links with customers: the relationship - where the customer personally knows the servic
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出版日:1999/01/01 作者:STUART CRAINER  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
This anecdotal approach to business education examines a variety of decisions that have helped to mold the world of business, from advertising to distribution. Crainer, a business and management writ
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作者:MERKOW  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Overviews Internet security for organizations, without getting into micro-level details of implementation. Shows how to analyze a company's systems in terms of security risks, and explains how to des
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出版日:2005/10/13 作者:DARREN ROVELL  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Before America even knew what deep-down body thirst was, four University of Florida scientists had invented something to quench it. Remember the Cola Wars, with Coke and Pepsi battling it
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出版日:2005/04/30 作者:JULIE BORT  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
"Parents today try too hard to be superhuman, often sacrificing their own well-being -- and relationships with friends, family, even their spouses -- to meet the ever-increasing demands of their child
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出版日:2005/04/22 作者:JACK ULDRICH  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
The extraordinary leadership qualities of a great but unsung hero. Foreword by Fred Smith, President and CEO, Federal Express No list of the greatest people of the 20th century is comp
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出版日:2004/11/30 作者:Karen Post; Gitomer Jeffery H. (FRW); Michael Tchong (AFT)  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
With Brain Tattoos, you will learn exactly how to make your brand truly distinct - and unforgettable. Karen Post isn't going to waste your time with complicated theories or unnecessary marketing jargo
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出版日:2004/06/01 作者:SMITH  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Updated to provide coverage of present-day concerns in such areas as the economy, the job market, and technological advances, an expanded second edition also includes revised sections on FMLA, health-
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出版日:2001/04/30 作者:NYKAMP  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Provides a step-by-step game plan for firmly planting customer relationship management (CRM) at the core of a company. Presents strategies for delivering optimal customer satisfaction and value in ev
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出版日:2000/05/26 作者:RON ZEMKE  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
"Cancelled flights, damaged goods, botched bills, locked-up software--these are the service screw-ups that leave customers angry, disgusted...and determined to never buy from you again! But these mad-
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作者:KAY HAMMER  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Hammer gives a frank recounting of her mid-career reinvention from a linguistics professor to founder and president of a software company working in data integration management. Lessons she learned on
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作者:JOSEPH MCLEARY  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
A corporate guide to using statistics to get one's bosses to approve and support proposed projects. Chapters individually cover such concepts as researching the idea, developing a plan, building a sup
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作者:R. A. MOELLER  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
How to transform raw data into knowledge--and empower businesses with a significant competitive edge! What is a "data warehouse?" Its a database thats structured to support business decision making. A
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出版日:2010/04/07 作者:LEONARDO INGHILLERI; MICAH SOLOMON; HORST SCHULZE  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
In a tight market, your most powerful growth engine and your best protection from competitive inroads is this: put every thing you can into cultivating true customer loyalty. Loyal customers are less
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出版日:2005/03/18 作者:Loren B. Belker; Gary S. Topchik  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Appropriate for a seminar or self-study, this guide asserts that management is the process of getting employees to become self-directed, and offers advice on training team members, working with people
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出版日:2005/02/21 作者:JOLYON HALLOWS  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Hallows has added and deleted information for the second edition to reflect changes in project management in information systems over the past seven years. In particular, he has dropped the chapter on
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出版日:2003/11/27 作者:HOLTZ  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
The way a business communicates with its employees can have a major impact on employee morale and other business factors. Corporate consultant Holtz looks at the four major types of internal communica
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出版日:2002/05/29 作者:Michael C. Thomsett  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Thomsett, who has written many books and articles on business topics, provides detailed assistance to the business of being a project manager. The second edition expands coverage of jobs in the world
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出版日:2001/06/01 作者:DOBSON  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
The Dobsons (also authors of Managing up! ) believe there doesn't have to be a contradiction between maintaining principles and taking part in the chess game of office politics. In fact, their guide
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出版日:2007/06/06 作者:GARY S. TOPCHIK  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
An expert guide to team building for new managers who want results. With the same brand of accessible and sage advice readers found in The First-Time Manager, this new offering from manage
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出版日:2007/03/13 作者:DOROTHY FINELL  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:精裝
Discover the joy and fulfillment of running a successful niche business. At some point in their lives, many people fantasize about running a shop of their own. But while many of them actua
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出版日:2004/01/13 作者:Tom Sant  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing, unpersuasive proposals and RFPs—few of
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出版日:2003/12/15 作者:HABER  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
Accounting is truly the language of business. Success or failure is measured in dollars, but in order to make good decisions, you need to understand how finances drive business realities and become fl
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出版日:2003/11/27 作者:EPPLER  出版社:AMERICAN MANAGEMENT ASSOCIATION  裝訂:平裝
An award-winning speaker, marketing specialist, and dedicated student of the Wright Brothers uses the experience of the famous first family of flight to create a plan for achieving success that is bas
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