Organizations are increasingly adopting new ways of working to take advantage of new digital technologies to enhance the services they can offer and become cost effective. The aim of the book is to pr
Cultural and Heritage Tourism continues to be a fast growing segment of the tourism industry. There have been several books focused on this industry. The discerning factor of this book is that it wi
Although there are some books around that talk about business jargon, all are aimed at native English speakers and focus either on complex technical definitions or else the humour in the jargon. Given
The CEO and his/her leadership team are “on the job” at all times, expected to be available on a moment’s notice. The term “24/7” was completely unknown a decade ago and now represents the always on r
Scandals relating to manipulation and fraud have dominated much of the history of business and the accounting profession in America since the founding. Crooks, corruption, scandals and panics have bee
Understanding the service process, how and what to upsell and how to create effective room sets is vital to hotels, convention centers, meeting planners, event producers, caterers, clubs, vendors and
This book provides an introduction of recent ideas of Modularization and Platform Design in the proposed Business Engineering methodology that provide improved foundations for the design of services a
Effective Leaders lead by communicating. It is through communication that leadership is enacted as leaders influence followers to behave in ways that achieve the leader s and the organization s goals