Consumer Behavior offers a practical approach to help students apply consumer behavior principles to their studies in business and marketing. This multi-disciplinary field can tempt both students and
Using the most unique approach to organizational behavior today, Hellriegel/Slocum's ORGANIZATIONAL BEHAVIOR, 13E equips readers to become high performance managers in today's business world. Readers
This comprehensive, respected, and up-to-date survey of contemporary behavior therapy synthesizes the clinical, research, theoretical, and ethical facets of behavior therapy. Serving as both an introd
This wide-ranging yet focused text provides an informative introduction to consumer behavior supported by in-depth, scientifically grounded coverage of key principles and applications. CONSUMER BEHAV
CONSUMER BEHAVIOR combines a foundation in key concepts from marketing, psychology, sociology, and anthropology with a highly practical focus on real-world applications for today's business environmen
Guide today's students as they learn not only the concepts and theories that enhance the management of human behavior at work but also how to practice these skills with Nelson/Quick's ORGANIZATIONAL B
Renowned for its writing style and trendsetting art, ECOLOGY AND BEHAVIOR provides real-world applications and helps you think critically about them. The new edition offers a new Learning Roadmap in e
This wide-ranging yet focused text provides an informative introduction to consumer behavior supported by in-depth, scientifically grounded coverage of key principles and applications. CONSUMER BEHAVI
This respected up-to-date survey of contemporary behavior therapy synthesizes the clinical, research, theoretical, and ethical facets of behavior therapy. It is simultaneously an introduction for begi
UNDERSTANDING ABNORMAL BEHAVIOR, 11th Edition offers balanced and clear coverage of psychopathology theories, research, and clinical implications. Fully updated to reflect DSM-5 and the newest scienti
LEARNING AND BEHAVIOR: ACTIVE LEARNING EDITION, Sixth Edition, is stimulating, interactive, and filled with high-interest queries and examples that will help you succeed in your course. Based on the t
Featuring current research, high-quality scholarship, and an appealing design, UNDERSTANDING ABNORMAL BEHAVIOR, 10th Edition, provides an inviting and stimulating look into abnormal psychology. The fi
By using an issues-oriented approach Volume 6 ? Ecology and Behavior from Biology: The Unity and Diversity of Life, 12e grabs student interest with real-life issues that hit home. This text includes
Watson (U. of Hawaii at Manoa) and Tharp (U. of California, Berkeley) write for the consumer in this general guide to theories of behavior that includes extensive exercises for developing skills in se
Part I: AN INTRODUCTION TO CONSUMER BEHAVIOR.1. Understanding Consumer Behavior. Part II: THE PSYCHOLOGICAL CORE.2. Motivation, Ability, and Opportunity.3. Exposure, Attention, and Perception.4. Kno
Offering a variety of innovative teaching tools, INTRODUCTION TO LEARNING AND BEHAVIOR, 5th Edition provides a clear introduction to the principles of learning and behavior. Designed to strike a balan
BEHAVIOR MODIFICATION: PRINCIPLES AND PROCEDURES, Sixth Edition, uses a precise, step-by-step, scientific approach to explain human behavior. Case studies and examples illustrate key principles.
SOCIOLOGY OF DEVIANT BEHAVIOR hits the hot topics from terrorism to white-collar crime and shows you how sociological theory explains them. You'll read about justified deviance (e.g., terrorism); corp
Based on the latest research available, INTRODUCTION TO LEARNING AND BEHAVIOR, 4e equips students with a clear introduction to the basic principles of learning and behavior. Designed to apply learning
This textbook for nutrition and health students provides a comprehensive overview of key topics relating to weight management through behavior modification and exercise. Topics discussed include metab
Looking for a textbook with simplified terminology and endless study helps? SOCIOLOGY OF DEVIANT BEHAVIOR hits the hot topics from terrorism to white-collar crime and shows you how sociological theory
Active field researchers and award-winning teachers Hoyer and MacInnis provide students with an accessible and topical introduction to consumer behavior. A broad conceptual model helps students see ho
This textbook introduces students to the science of behavior analysis. It is divided into four main sections corresponding to various broad strategies for solving human problems: behavior analysis, re
With more emphasis than usual on the behavior of vertebrates and primates (although the author still includes classic bird and insect studies) the book examines how wild animals live, survive, and rep
Reflecting the latest research from the field, CASEBOOK IN CHILD BEHAVIOR DISORDERS, 6th Edition vividly illustrates the rich and arresting nature of disorders that first manifest themselves in childh
Introduce the tools to achieve personal and managerial success with Phillips/Gully's ORGANIZATIONAL BEHAVIOR: TOOLS FOR SUCCESS. Written by award-winning instructors, this book uses meaningful, releva
Reflecting the latest research from the field, CASEBOOK IN CHILD BEHAVIOR DISORDERS, 5e vividly illustrates the rich and arresting nature of disorders that first manifest themselves in childhood while
Introduce the tools to achieve personal and managerial success with Phillips/Gully's ORGANIZATIONAL BEHAVIOR: TOOLS FOR SUCCESS. Written by award-winning instructors, this book uses meaningful, relev
Prepare to think and act like a successful manager with the powerful insights, proven concepts and reader-friendly approach found in Griffin/Phillips/Gully's ORGANIZATIONAL BEHAVIOR: MANAGING PEOPLE A
Prepare today to become a strong, effective manager tomorrow with the powerful insights, solid concepts, and reader-friendly approach in ORGANIZATIONAL BEHAVIOR: MANAGING PEOPLE AND ORGANIZATIONS, Ele
This lively, comprehensive introduction to human behavior in the social environment offers a multidimensional approach to the topic, with discussion of integrative practice, theory, treatment, and ser
Prepare today to become a strong, effective manager tomorrow with the powerful insights, solid concepts, and reader-friendly approach in ORGANIZATIONAL BEHAVIOR: MANAGING PEOPLE AND ORGANIZATIONS, Te
Ashford and LeCroy's groundbreaking book offers students a balanced, integrated introduction to human behavior in the social environment. Lively and comprehensive, this book succeeds by helping studen
LEARNING AND BEHAVIOR: ACTIVE LEARNING EDITION, Sixth Edition, is stimulating, interactive, and filled with high-interest queries and examples that will help you succeed in your course. Based on the t
An edited collection of articles on interest group behavior, this reader includes a combination of classic and contemporary readings with topics including group formation and mobilization, group behav
Zastrow and Kirst-Ashman's UNDERSTANDING HUMAN BEHAVIOR AND THE SOCIAL ENVIRONMENT looks at lifespan through the lens of social work theory and practice, covering human development and behavior theori
Zastrow and Kirst-Ashman's UNDERSTANDING HUMAN BEHAVIOR AND THE SOCIAL ENVIRONMENT looks at lifespan through the lens of social work theory and practice, covering human development and behavior theori
Bestselling UNDERSTANDING HUMAN BEHAVIOR AND THE SOCIAL ENVIRONMENT, 8e looks at lifespan through the lens of social work theory and practice as it covers human development and behavior theories withi
For over 20 years, Brannon and Feist's HEALTH PSYCHOLOGY: AN INTRODUCTION TO BEHAVIOR AND HEALTH has remained a leader in the field of health psychology for its scholarship, strong and current researc
