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STRATEGIES FOR UNIVERSITY MANAGEMENT
90 折
出版日:2015/11/27 出版社:Cengage Learning  裝訂:平裝
The state of affairs of contemporary higher education has been described as chaotic, highly competitive, and constrained with institutional roadblocks and bureaucracy. Despite obstacles, several acade
優惠價: 9 2428
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STRATEGIES FOR UNIVERSITY MANAGEMENT, VOL II
90 折
出版日:2015/11/27 出版社:Cengage Learning  裝訂:平裝
The state of affairs of contemporary higher education has been described as chaotic, highly competitive, and constrained with institutional roadblocks and bureaucracy. Despite obstacles, several acade
優惠價: 9 2428
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PUBLIC RELATIONS ETHICS
90 折
出版日:2015/11/24 出版社:Cengage Learning  裝訂:平裝
This book represents a practical guide to ethical decision-making tailored specifically to the needs of those who practice and study public relations. It traces the development of ethical theory from
優惠價: 9 2428
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SHAPING THE FUTURE OF WORK
90 折
出版日:2015/11/23 出版社:Cengage Learning  裝訂:平裝
Shaping the Future of Work lays out a comprehensive strategy for changing the course the American economy and employment system have been on for the past 30 years. The goal is to create more producti
優惠價: 9 2428
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MAPPING WORKFLOWS AND MANAGING KNOWLEDGE
90 折
出版日:2015/11/16 出版社:Cengage Learning  裝訂:平裝
This is a book that does what the title says, and is different from most business process mapping information in three key ways. First, it lets users capture all the knowledge that goes into a workflo
優惠價: 9 2428
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Mobile Commerce ─ How It Contrasts, Challenges and Enhances Electronic Commerce
90 折
出版日:2015/11/16 作者:Esther Swilley  出版社:Cengage Learning  裝訂:平裝
Mobile commerce has been referred to as the ability to offer value through virtual transactions that allow for location-specificity and time-sensitivity, as well as the ability to build personalized r
優惠價: 9 2428
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Modeling Service Systems
90 折
出版日:2015/11/13 出版社:Cengage Learning  裝訂:平裝
Service Science is the study of co-creative systems. The ever-broadening interest in Service Innovation pursues the effective and efficient design and management of co-creative systems, which can be a
優惠價: 9 1416
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A PROFILE OF THE HOSPITALITY INDUSTRY
90 折
出版日:2015/11/06 出版社:Cengage Learning  裝訂:平裝
The hospitality industry is one of the world’s largest and oldest industries. A Profile of the Hospitality Industry provides an inside look to the strategies of this industry. This book reviews the d
優惠價: 9 2428
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The Economics of Civil and Common Law
90 折
出版日:2015/11/06 作者:Zagros Madjd-Sadjadi  出版社:Cengage Learning  裝訂:平裝
Law is a strange beast. It is often thought of as moral, yet morality and law do not often coincide. It is supposed to encourage individuals to act in accordance with societal wishes, such as the prot
優惠價: 9 2428
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READING FOR TODAY 2:INSIGHTS
滿額折
出版日:2015/11/05 作者:Lorraine C. Smith; Nancy Nici Mare  出版社:Cengage Learning  裝訂:平裝
Reading for Today is five-level reading skills program that systematically develops students' reading and vocabulary skills.
優惠價: 1 570
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出版日:2015/10/29 作者:Greg Tomsho  出版社:Cengage Learning  裝訂:平裝
GUIDE TO NETWORKING ESSENTIALS provides students with both the knowledge and hands-on skills necessary to work with network operating systems in a network administration environment. By focusing on tr
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OPERATIONS METHODS
90 折
出版日:2015/10/28 出版社:Cengage Learning  裝訂:平裝
Updated to integrate the management of associated information processes, expand some application discussions, and provide additional reference material, the intent of this monograph is to help busines
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WRITING ONLINE
90 折
出版日:2015/10/23 作者:Erika Darics  出版社:Cengage Learning  裝訂:平裝
The need for permanent connectivity and the growing pressure for quick task completion in today's organizations has lead to the spread of a wide range of technologically mediated online communications
優惠價: 9 2428
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THE LANGUAGE OF SUCCESS
90 折
出版日:2015/10/22 出版社:Cengage Learning  裝訂:平裝
“Kim Wilkerson and Alan Weiss have done us a big, remarkably cost effective favor—by distilling an entire course in Effective Communication into one extraordinarily useful, charmingly written book. Wo
優惠價: 9 2428
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出版日:2015/10/16 作者:Diane Zak  出版社:Cengage Learning  裝訂:平裝
Only MICROSOFT VISUAL BASIC 2015: RELOADED pairs fundamental programming concepts with both business applications and fun, engaging game applications. This fully revised 6th Edition provides a solid f
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SUSTAINABILITY REPORTING
90 折
出版日:2015/10/08 出版社:Cengage Learning  裝訂:平裝
Sustainability reporting provides nonfinancial and financial indicators of an organization’s environmental, economic, and social dimensions of its operations. The globalization of corporations and wid
優惠價: 9 2428
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INFORMATION TECHNOLOGY SECURITY FUNDAMENTALS
90 折
出版日:2015/10/08 出版社:Cengage Learning  裝訂:平裝
One of the fastest growing issues in Information Technology (IT) is the increasing need for security, both internal and external, to protect valuable enterprise data and resources. IT security is a mu
優惠價: 9 2428
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THE TAX ASPECTS OF ACQUIRING A BUSINESS
90 折
出版日:2015/10/07 出版社:Cengage Learning  裝訂:平裝
Tax considerations are seldom the determining factor in deciding whether to purchase a business. However, taxes often affect the price and form (e.g., purchase of stock or purchase of assets) the acqu
優惠價: 9 2428
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LEADING AND MANAGING LEAN
90 折
出版日:2015/10/03 出版社:Cengage Learning  裝訂:平裝
Lean is a comprehensive, integral system consisting of four interdependent elements: leadership, culture, team, and practices and tools. This book examines these elements following a systematic, hiera
優惠價: 9 2428
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MANAGING LEARNING PROGRAMS
90 折
出版日:2015/10/01 作者:Lisa Downs  出版社:Cengage Learning  裝訂:平裝
“Managing Learning Programs Step by Step” provides the tools and information to give learning professionals a road map to create or re-energize their learning program.
優惠價: 9 1011
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LIGHT ON PEACEMAKING
90 折
出版日:2015/09/24 出版社:Cengage Learning  裝訂:平裝
Many books have been written about the practice of peacemaking, and few, if any, deal with the non-violent, spiritual side of this ancient science, discipline, practice and art form. This book will sp
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The Good Company: Sustainability in Hospitality, Tourism and Wine
90 折
出版日:2015/09/24 作者:Robert Girling; Heather Gordy  出版社:Cengage Learning  裝訂:平裝
The Good Company: Wine, Hospitality, and Tourism tells the stories of how companies in the tourism and hospitality industry built profitable businesses while serving the community and healing the plan
優惠價: 9 1416
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A PROFILE OF THE PERFORMING ARTS INDUSTRY
90 折
出版日:2015/09/23 作者:David H. Gaylin  出版社:Cengage Learning  裝訂:平裝
The performing arts include music, theater, and dance and reflect some of humankind's most basic activities. Even our Paleolithic forebears engaged in story-telling and music-making; bone flutes more
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出版日:2015/09/21 作者:Bruce J. Colbert; Elizabeth D. Katrancha RN  出版社:Cengage Learning  裝訂:平裝
Developing your interpersonal skills and establishing your "brand" as a professional early in your academic career will directly affect your future success. With its unique "
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出版日:2015/09/21 作者:Sasha Vodnik  出版社:Cengage Learning  裝訂:平裝
Master the latest HTML5 and CSS3 skills to create exceptional web design with this practical, user-friendly book from the popular Illustrated Series. HTML5 AND CSS3 ILLUSTRATED COMPLETE, 2E addresses
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LAUNCHING NEW PRODUCTS
90 折
出版日:2015/09/11 出版社:Cengage Learning  裝訂:平裝
So, why this book? New product launches can be more effective! What is the ultimate measure of effectiveness? Sales dollars, profit dollars and growth rates are excellent measures. But how do you know
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The Social Media Communication Matrix ─ A New Direction in Public Relations
90 折
出版日:2015/09/10 作者:Kenneth D. Plowman; Beki Wenchel  出版社:Cengage Learning  裝訂:平裝
There are now more than 1.1 billion users on Facebook, and more than 343 million people using Google. YouTube is the world's second largest search engine. More than 400 million tweets are sent daily,
優惠價: 9 2428
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All Services All the Time ─ How Business Services Inevitably Serve the Business
90 折
出版日:2015/09/02 作者:Doug Mcdavid  出版社:Cengage Learning  裝訂:平裝
This book takes the position that organizations, such as businesses, government agencies, etc. form a special class of living system. As such they come into being, live through lifecycle stages, and c
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出版日:2015/08/28 作者:Paul Dummett; Helen Stephenson; Lewis Lansford  出版社:Cengage Learning  裝訂:平裝
Through life-changing stories, respected thinkers and authentic presentations, Keynote promotes a deeper understanding of the world and gives students the courage and means to express themselves in En
優惠價: 1 694
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出版日:2015/08/27 作者:Nicholas Giordano  出版社:Cengage Learning  裝訂:平裝
Master the fundamental concepts of physics with COLLEGE PHYSICS: REASONING AND RELATIONSHIPS. The theme of Reasoning and Relationships is reinforced throughout the book, helping you master these conce
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TRACING THE ROOTS OF GLOBALIZATION AND BUSINESS PRINCIPLES,
90 折
出版日:2015/08/27 出版社:Cengage Learning  裝訂:平裝
History is an evolving inspection with new revelations continuing to be uncovered. The globalization phenomenon has roots throughout the world. It is important for all nations and people as they join
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Beyond Happy ─ Women, Work, and Well-Being
90 折
出版日:2015/08/27 作者:Beth Cabrera  出版社:Cengage Learning  裝訂:平裝
Over the course of a decade, positive psychology authority Dr. Beth Cabrera has surveyed and interviewed more than a thousand women to gather insight into how to effectively balance career and family
優惠價: 9 810
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Transportation:A Global Supply Chain Perspective (New CTE)
滿額折
出版日:2015/08/26 作者:Coyle; Novack; Gibson  出版社:Cengage Learning  裝訂:平裝
The text follows the format of the previous edition with three sections and 14 chapters, but substantive additions and changes have been made to enhance the global discussions, improve the content and
優惠價: 1 1200
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出版日:2015/08/26 作者:Jahangir Moini  出版社:Cengage Learning  裝訂:平裝
FUNDAMENTAL PHARMACOLOGY FOR PHARMACY TECHNICIANS, 2e delivers a clear understanding of how pharmaceuticals act within the body, and the ways drugs are used to treat patients today. Written to deliver
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INNOVATIVE PRICING STRATEGIES TO INCREASE PROFITS, SECOND ED
90 折
出版日:2015/08/25 出版社:Cengage Learning  裝訂:平裝
According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing str
優惠價: 9 2428
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Interact and Engage! ─ 50+ Activities for Virtual Training, Meetings, and Webinars
90 折
出版日:2015/08/22 作者:Kassy Laborie; Thomas Stone  出版社:Cengage Learning  裝訂:平裝
Offers proven ideas and tools for engaging online audiences for virtual training, meetings, and webinars, with more than fifty activities, ranging from openers and icebreakers to closers, for encourag
優惠價: 9 1337
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PROJECT MANAGEMENT ESSENTIALS
90 折
出版日:2015/08/21 出版社:Cengage Learning  裝訂:平裝
Project management is seen as a critical skill across a broad range of disciplines. Yet most people, regardless of educational background, have never received training in how to plan, manage, and exe
優惠價: 9 2428
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A Guide to Sales Management: A Practitioner's View of Trade Sales Organizations
90 折
出版日:2015/08/17 出版社:Cengage Learning  裝訂:平裝
In many FMCG companies, the challenges for the sales function are to develop effective sales strategies and to deliver excellent sales operations in order to support the achievement of business target
優惠價: 9 1416
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出版日:2015/08/17 出版社:Cengage Learning  裝訂:平裝
MindTap General Chemistry is a new homework platform and interactive textbook designed to help you study better. MindTap organizes your homework and readings in short, manageable chunks so that you re
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出版日:2015/08/12 作者:Corinne Hoisington  出版社:Cengage Learning  裝訂:平裝
Gain a strong foundation in Java programming with the confidence and technical skills to build working mobile applications when you use ANDROID BOOT CAMP FOR DEVELOPERS USING JAVA: A GUIDE TO CREATING
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