This book explores the interactions of theories of risk with natural disasters, health crises, and crises in the areas of science and technology. Using organizational frameworks developed exclusively
In this book distinguished theorist and author Shelby D. Hunt analyzes the major controversies in the "philosophy debates" raging throughout the field of marketing. Using an historic
Exceptionally clear and well-written chapters provide engaging discussions of the methods of accessing, generating, and analyzing social science data, using methods ranging from reflexive historical a
Exceptionally clear and well-written chapters provide engaging discussions of the methods of accessing, generating, and analyzing social science data, using methods ranging from reflexive historical a
Jones (public communications, Syracuse U.) considers how advertising influences sales of repeat-purchase packaged goods. Using data from 1991 gleaned from single-source research by the Nielsen Company
Using supportive interviews and case studies, consultant Gargiulo presents his theories about how the unique effects of storytelling relate to areas of organizational communications that require strat
Drawing on his intermediate lectures, Michl (Colgate U.) boils macroeconomic theory down to the simplest mathematical models possible, using relatively easy algebra, and some light calculus in footnot
Using data from the Williamsburg Charter surveys, this book provides a portrait of public attitudes on church-state issues. It examines the social, religious and political sources of differences on is
This engaging book examines 20 contested events where modern forensic science techniques have been applied to help solve a mystery or by revising accepted historical accounts. Examples include the mur
Williams (history, Davidson College, North Carolina) examines some famous historical criminal cases where modern forensic science investigators have tried to solve a mystery or revised accepted histor
Renowned for his coverage of China's elite politics and leadership transitions, veteran Sinologist Willy Lam has produced the first book-length study in English of the rise of Xi Jinping--General Secr
Arts Management is designed as an upper division undergraduate and graduate level text that covers the principles of arts management. It is the most comprehensive, up to date, and technologically adva
The new Ninth Edition of Sales Management continues the tradition of blending the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teac
This popular text mixes classic theory and research on urban politics with the most recent developments in urban and metropolitan affairs. Its balanced and realistic approach helps students understand
This text serves as a complete introduction to the subject of Knowledge Management (KM), and incorporates technical as well as social aspects, concepts as well as practical examples, and traditional K
This unique and inexpensive book provides a demographic and economic history of urban America over the last 65 years. The growth and decline of most northern cities is contrasted with the steady growt
Why is it important to conduct research on the psychology of the Asian consumer? What research themes have already emerged? What are the relevant theories and practical applications based on this rese
This straightforward and effective how-to guide provides the basics for any journalist or student beginning to use data for news stories. It has step-by-step instructions on how to do basic data analy
Public Service Values is written for both graduate and undergraduate courses in public affairs. It should be valuable reading in any course where discussion of public service values will enrich the le
Public Service Values is written for both graduate and undergraduate courses in public affairs. It should be valuable reading in any course where discussion of public service values will enrich the le
Research from the Inside Out is an insider's guide to conducting empirically-based research. Showcasing eight research projects resulting in academic and professional papers, this practical supplement
This book presents a citizen-centric perspective of the dual components of e-government and e-governance. E-government refers to the practice of online public reporting by government to citizens, and
This new edition of Managing a Global Workforce provides balanced and contemporary coverage of human resource management in the international marketplace. Directed at future general managers and inter
Unmasking Administrative Evil discusses the overlooked relationship between evil and public affairs, as well as other fields and professions in public life. The authors argue that the tendency toward
Municipal Shared Services and Consolidation provides a comprehensive and clear review of the theories and practices of structuring and managing complex local government services. Intended for both stu
Concise yet comprehensive, this practical guide covers the critical role of the account planner in advertising. Drawing on their extensive experience in the field, the authors follow the logical progr
Concise yet comprehensive, this practical guide covers the critical role of the account planner in advertising. Drawing on their extensive experience in the field, the authors follow the logical progr
Advertising and Violence identifies and analyzes the important issues related to violence in advertising and its overall effects on society. The book is based on a widely cited special issue of the Jo
This exceptionally comprehensive and well written book is designed as the primary textbook for a quarter or semester-long course in public budgeting and finance in an MPA program. Many currently avail
While there are lengthy texts discussing the economics of why and how governments regulate business and apply antitrust, this book is unique in providing the details of current business regulation in
As the United States continues its slow climb out of the Great Recession, it is important to focus on new directions to improve the standard of living in America. This book explores what is behind a f
All for Naught tells the story of Richard Melmont, a billionaire many times over. His wife Maria, daughter Barbara, and son Daniel are appalled by his cutthroat methods and even more appalled by the w
Written by scholars who have been at the forefront of the NPG debate as well as by scholar-practitioners, this book provides “lessons learned from experience” on how networked, contract-based and part
In this new edition of his classic work, Slavery and the Founders, Paul Finkelman addresses a central issue of the American founding: how the first generation of leaders of the United States dealt wit
In this new edition of his classic work, Slavery and the Founders, Paul Finkelman addresses a central issue of the American founding: how the first generation of leaders of the United States dealt wit
Fully updated, this new edition provides a comprehensive examination of the ways that health policy has been shaped by the political, socioeconomic, and ideological environment of the United States. T
Now fully updated, this widely respected text traces the lineage and development of Russian foreign policy with the insight that comes from historical perspective. Chronologically organized chapters h
This text offers students a fresh, comprehensive, multidisciplinary entry point to the broader Middle East. Readers will come away from this book with an understanding of the larger historical, politi
This text offers students a fresh, comprehensive, multidisciplinary entry point to the broader Middle East. Readers will come away from this book with an understanding of the larger historical, politi
The new edition of this widely acclaimed book reveals how the popular media contributes to widespread myths and misunderstanding about cultural diversity. Along with updated media examples, expanded t
