Written by well-known computer scientists, thisaccessible and succinct introduction to databasesystems focuses on database design and use. The authorsprovide in-depth coverage of databases from the po
Summarizing the status of the neural network field today, this comprehensive volume presents the software-based paradigms and the hardware implementations of neural networks and how they function. Mic
Covers the entire field of rotating machinery plus transformers. Complex theory and practical engineering common sense are used to explain such topics as hunting and armature reaction, specialized dyn
This long-awaited sequel to the modem classic Markets and Hierarchies develops and extends Williamson's innovative use of transaction cost economics as an approach to studying economic organization by
Table of Contents 1. The Accountant's Role in the Organization2. An Introduction to Cost Terms and Purposes3. Cost-Volume Profit Analysis4. Job Costing5. Activity-Based Costing and Activity-Based Mana
The book discusses the Asian economic crisis and its impact on marketing activities in the region. This second edition captures the new challenges for regional marketers and proposes fresh ways of thi
The book discusses the Asian economic crisis and its impact on marketing activities in the region. This second edition captures the new challenges for regional marketers and proposes fresh ways of thi
For graduate courses in International Business, Competitive Strategy, International Marketing, and Strategic Management.Written by the subject's leading academic authority, this highly readable text (
For introductory undergraduate courses in Information Systems taught in MIS, IS, CIS, Business and management departments.Kroenke's Using MIS helps instructors get students involved Using MIS. By acti
Daniel Liang teaches concepts of problem-solving and object-oriented programming using a fundamentals-first approach. Beginning programmers learn critical problem-solving techniques then move on to gr
This book provides a comprehensive introduction to all aspects of wireless technology and networking. Written in a clear, easy to understand manner, it presents all the major wireless communications t
Written in an easy-to-read, easy-to-understand, easy-to-remember style, Foundations of Lodging Management tells readers the basics about how the lodging industry and the hotels in that industry operat
This text introduces the key technologies that have been developed as part of the birth and maturation of the World Wide Web. It provides a consistent, in-depth treatment of technologies that are unli
