How government and business can work together to secure our economic futureHow bad will the current recession get? According to Eric Janszen, by late 2009 we could face unemployment over 10 percent;
Traces historical efforts to slow the aging process while discussing how legitimate achievements have been hampered by disillusioning hoaxes, in an account that reveals promising new breakthroughs by
The untold story of the Madoff scandal, by one of the first journalists to question his investment practices Despite all the headlines about Bernard Madoff, he is still shrouded in mystery. How did
"With few equals, Amber has and continues to demonstrate a keen insight toward the continually evolving fabric of the social web."-Steve Chen, cofounder of YouTube"Amber is one of those rare people w
"It seemed to me that the bees were working on the very same kinds of problems we are trying to solve. How can large, diverse groups work together harmoniously and productively? Perhaps we could take
The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you. The power of glitzy advertising and elaborate market
Entrepreneurs who dream of building the next Amazon, Facebook, or Google have the opportunity to take advantage of one of the most powerful economic engines the world has ever known: venture capital.
"As a manager, my purpose is to serve the greater good by bringing people and resources together to create value that no single individual can create alone..." So begins the MBA Oath, conceived in
A new perspective on dealing with surprise business challenges Investment banker Scott R. Singer learned the hard way that the ability to confront and overcome the unexpected is the most important
An astute diagnosis of one of the biggest problems in business Denial is the unconscious determination that a certain reality is too terrible to contemplate, so therefore it cannot be true. We see
"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters People starting out in business tend to seek step-by-step
The bestselling author of Tribes and The Dip returns with his most powerful book yet Who is Seth Godin? "It's easy to see why people pay to hear what he has to say. Godin is a marketer, but in the
"The challenge is, how do we get somebody 126 years old to get it up?" This was Sam Zell's unique way of saying hello to a large gathering at the Los Angeles Times shortly after taking charge of Tri
A step-by-step guide to creating an actionable marketing plan-fast A great marketing plan identifies where an organization is, where it wants to be, and how it will get there. Most companies think
The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no
The first clear guide to the Semantic Web and its upcoming impact on the business world Imagine that, in 1992, someone handed you a book about the future of something called the World Wide Web. Th
A groundbreaking guide to dealing with difficult bosses by two bestselling expertsIn their bestseller Working with You Is Killing Me, Katherine Crowley and Kathi Elster taught readers how to free the
Have you ever asked yourself, A"Is this it?A" Maybe youA're trapped in a dead-end job that youA're afraid to leave. Or maybe you already have a good jobA-one that gives you room to grow and exercise
Despite all the headlines about Bernard Madoff, who pleaded guilty to running a $65 billion Ponzi scheme, he is still shrouded in mystery. Why (and when) did he turn his legitimate business into a ma
A comprehensive, current survey of investment products and instruments Thorough, accessible, and up to date, Financial Instruments is a guide to all of the financial products currently being traded i
When Hugh MacLeod was a struggling young copywriter, living in a YMCA, he started to doodle on the backs of business cards while sitting at a bar. Those cartoons eventually led to a popular blog A-
How brain science can help us make smarter management decisions Businesspeople are taught to make decisions with facts and logic and to avoid emotional bias. But according to the latest research, we
Despite grim headlines about the economy, you DONA'T have to stay in a job you intensely hate. ThereA's a better opportunity waiting out there, and escaping from cubicle nation is easier than you thi
Want to compete with the best of the best? Then hit the ground running. HereA's how. The toughest job in business is taking over as a new leader. You have to quickly assess the situation, pull toget
More uncommon common sense from the bestselling author of The Art of the Start. In Silicon Valley slang, a A"bozo explosionA" is what causes a lean, mean, fighting machine of a company to slide into
Everyone knows that Toyota has had an amazing twenty-five- year run, rising from a humble Japanese start-up to a thriving global giant. But how did it pass Ford and GM to become the worldA's largest
A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have joined tribes, be they religious, ethnic, political, or eve
A no-nonsense guide for minorities in business who want to make it to senior management In recent decades, corporate America has gotten better at recruiting minority talent. But despite their educati
A concise extension of the business classic Topgrading, targeted to sales managers Brad SmartA's Topgrading has sold more than 150,000 copies since 1999, making it the definitive book for executives
Do you hate cramming all of your errands into the weekend? Do you resent having to beg permission to watch your kidA's weekday soccer game? Are you tired of seeing people who arenA't very good at t
Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to
From the bestselling author of What the CEO Wants You to KnowA-how to rethink sales from the outside in A"We have to face the truth: the process of selling is broken. Customers have more choices and
A"At Starbucks, the coffee has to be excellent, from the sourcing and growing to the roasting and brewing. The vision has to be inspiring and meaningful. Our finances have to be in order. But without
Michael Moe was one of the first research analysts to identify Starbucks as a huge opportunity following its IPO in 1992. And for more than fifteen years, he has made great calls on many other stocks
A"I travel the country speaking about No ManA's Land to entrepreneurs and business leaders. Wherever I go, I get the same response. Listeners approach me with sadness in their eyes and say, A'Doug, i
What do you do when your life feels as busy as a three-ring circus? Juggling Elephants tells a simple but profound story about one man with a universal problem. Mark has too much to do, too many pri
Bruce Greenwald, one of the nationA's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his h
The ultimate guide to customer satisfaction, from the people who understand it better than anyone For nearly forty years, J. D. Power and Associates has been synonymous with measuring customer satis
How to find the A"soft innovationA" that will make your product, service, school, church, or career worth talking about We live in an era of too much noise, too much clutter, too many choices, and t
At last, the ultimate guide to customer satisfaction by the worldA's leading authority on the subject For nearly four decades, J. D. Power and Associates has been measuring consumer satisfaction and