How to transform raw data into knowledge--and empower businesses with a significant competitive edge! What is a "data warehouse?" Its a database thats structured to support business decision making. A
"Ralph's latest book ushers in the second wave of the Internet. . . . Bottom line, this book provides the insight to help companies combine Internet-based business intelligence with the bounty of cust
Successfully manage Web content to achieve a competitive edgeUsing the content management strategy that she developed for companies such as Nortel, Motorola, Cisco, and others, Hackos walks readers th
The management of clinical data, from its collection to its extraction for analysis, has become a critical element in the steps to prepare a regulatory submission and to obtain approval to market a tr
Provides a guide to writing effective copy for the Internet, covering such topics as psychological motivators, constructing Web copy, email marketing, and promotional articles.
Corporations and governmental agencies of all sizes are embracing a new generation of enterprise-scale business intelligence (BI) and data warehousing (DW), and very often appoint a single senior-leve
Aimed at beginning to experienced Web developers, this reference provides information on a wide variety of issues relating to design, technology, content, and marketing. The volume begins with a mini
"The Semantic Web is an extension of the current Web in which information is given well-defined meaning, better enabling computers and people to work in cooperation."—Tim Berners-Lee, Scien
A quick and easy introduction to key XML technologies. Extensible markup language, or XML, consists of tags indicating the content of the data contained on a page. The neutral, platform-independen
This update to a Wrox bestseller dives in and guides the reader through the entire process of creating dynamic, data-driven sites using the open source "AMP" model: Apache Web server, the MySQL databa
Google Brings Data Mining to the People!Virtually everyone sees Google as, hands down, the best online search tool. Now you can use and improve on Google technology in your own applications.Mining Goo
Completely revised and edited throughout, this latest edition includes new chapters on creating green buildings and web-based building automation controls along with a comprehensive revision of the ch
Master Oracle Hyperion Financial ManagementConsolidate financial data and maintain a scalable compliance framework with expert instruction from an Oracle ACE. Oracle Hyperion Financial Management Tips
The need for information security management has never been greater. With constantly changing technology, external intrusions, and internal thefts of data, information security officers face threats
Written in a highly accessible style by a small distinguished team, this is a wide-ranging account of the whole subject of management development, underpinned by the most extensive data set ever made
Protect your customers-and your business-with these essential "rules of the road" for maintaining Web site securityAny company planning to do business on the Internet today must first become fully kno
"Provides a new personnel management model called ChangeCasting, based on Web 2.0 technology, that organizations can use to bring about change and encourage more dynamic organizational structure and c
Designed for small business owners, this guide to establishing an online presence covers the technical, design, and marketing aspects of the World Wide Web. It offers advice on what to put on a Web s
Shows how to use 12 technological tools for attracting Web shoppers and converting them to buyers. Detailed descriptions of techniques are written in plain language and supported by case studies taken
A guide to the online auction house explains how to navigate the eBay Web site, advertise items, place online bets, evaluate buyers and sellers, offer customer services, and build a profitable e-comme
A guide to the online auction house explains how to navigate the eBay Web site, advertise items, place online bids, evaluate buyers and sellers, offer customer services, and build a profitable e-comme
With the development of new technologies and new ways of business, the web being a prime example, the sales profession has changed from a hardy army with sample cases to extremely focused people who f
Hammer gives a frank recounting of her mid-career reinvention from a linguistics professor to founder and president of a software company working in data integration management. Lessons she learned on
Learning how to get answers from data is an integral part of modern training in the natural, physical, social, and engineering sciences. One of the most exciting changes in data management and analysi
No matter your information management needs, this easy-to-follow resource will show you how to collect and process data, customize data entry, share it through secure pathways, and create your own pro
"Design and deliver insightful and interactive Web-based reportsTransform your company’s valuable data into easily shared information with help from this definitive resource. Written by a member of th
A hands-on guide to XML provides thorough coverage of the language's Web publishing and data exchange applications, detailing such emerging XML standards as XSLT, XPath, and XLink; offering helpful de
More than one million developers now use ASP.NET, the Microsoft technology for creating dynamic, data-driven Web sites Published day and date with the new Visual Studio 2005 release, this revision of
Want to keep your Web site safe? Learn how to implement cryptography, the most secure form of data encryption. Highly accessible, and packed with detailed case studies, this practical guide is written
BlackBerrys enable users to stay connected with wireless access to e-mail, calendars, and corporate data; they have a phone and a Web browser in addition to other wireless featuresWritten by a BlackBe
Here is your ultimate collection of ready-to-use code and expert techniques for developing data-driven Web applications with ColdFusion 5. The book delivers in-depth details on the features and functi
A complete guide to using the Internet to improve project management performance Empowered by a new generation of Internet technologies and Web applications, managers can now work together from virtua
International contributors in library science, collection development, data protection, informatics, information systems, and strategic information management offer case studies on latest innovati
If Access can do it, you can do it too! Client lists. Sales figures. Web research. Take charge of your data to better run your business or organization. With expert advice from Cary Prague and Michael
Presents recent data on how forest management activities and urbanization have influenced the hydrologic and geomorphic responses of watersheds. Focusing on the Pacific Northwest, the 12 contribution
