商品簡介
Fire Them Up! will give you the astonishing communication skills that will help you enjoy more successful and fulfilling relationships with colleagues, clients, employees, or anyone else in your personal or professional life. It is full of stories and tactics from some of the world’s most influential people. More than two dozen of today’s most inspiring business leaders share their secrets including men and women who run The Ritz-Carlton, Google, Travelocity, Cranium, Cold Stone Creamery, Gymboree, 24-Hour Fitness and many other big-name brands. The book reveals seven simple secrets distilled from the wisdom of leaders, entrepreneurs, and visionaries from different backgrounds, generations and industries. Together, they possess all the tools you need to transform yourself into an extraordinary, electrifying, and enthusiastic leader who communicates with power, passion, confidence and charisma!
作者簡介
Carmine Gallo is a communications coach for the world's most admired brands. His client list includes Intel, Chase, Barclays, IBM, Nokia, and many others. He is an Emmy award-winning journalist and former anchor, host, and business correspondent for CNN, FOX, CNET, and CBS.
目次
Part I. The 7 Simple Secrets.
Introduction. Our Chief Want.
Chapter 1. Ignite Your Enthusiasm.
Light A Fire In Your Heart Before Sparking One In Theirs.
Chapter 2. Navigate The Way.
Deliver A Specific, Consistent And Memorable Vision.
Chapter 3. Sell The Benefit.
Put Your Listeners First.
Chapter 4. Paint A Picture.
Tell Powerful, Memorable And Actionable Stories.
Chapter 5. Invite Participation.
Solicit Input, Overcome Objections And Develop A Winning Strategy.
Chapter 6. Reinforce An Optimistic Outlook.
Become A Beacon Of Hope.
Chapter 7. Encourage People To Reach Their Potential.
Praise People, Invest In Them, And Unleash Their Potential.
Part II. Living The 7 Simple Secrets.
Introduction. Inspire Every Day, In Every Office And In Every Home.
Chapter 8. Hoo-Yah! Optimism Rules Aboard The Uss Ronald Reagan.
Chapter 9. 15 Minutes To 5-Star Service.
Chapter 10. How A Visit To The Lower Ninth Ward Inspired A Nation Of Givers.
Chapter 11. Wow 'Em Like Steve Jobs.
Chapter 12. How An Ice Cream Shop Became The Hottest Franchise In Town.
Chapter 13. A Mission Impossible Fit For Tom Cruise.
Chapter 14. A Master Class In Motivation.
Conclusion. Be A Spellbinder.
Notes.
Index.
About the Author.
