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商品簡介
All the tools you need to start and run a profitable B&B
Do you dream of owning a B&B? This friendly, practical guide shows you how to make your dream a reality, with expert advice on everything from writing a business plan and finding the right location to handling situations you will encounter as an innkeeper. You'll make your guests feel at home, keep your inn in tip-top shape, and ensure your long-term success!
Understand B&B basics — get an overview of the business and see if you have the skills (and the desire!) to succeed
Find a place to call home — choose the location, style, and size of your ideal B&B
Transition from visitor to owner — create your business plan, secure financing, make an offer, and protect your investment
Get ready for your guests — organize your recordkeeping, set room rates and policies, furnish your inn, and market your services
Set the breakfast scene — decide the style of breakfast to offer, accommodate guests' needs and restrictions, create signature dishes, and serve refreshments and snacks
Handle day-to-day operations — take reservations, make your guests feel welcome, hire employees, and maintain your inn
Take your business to the next level — assess your success, expand your market, increase profit, and prevent burnout
Open the book and find:
How to transition an existing B&B or start from scratch
The biggest problems new B&Bs encounter — and how to avoid them
The best ways to furnish your inn
Tips for saving time cleaning and preparing breakfast
What you must know to design and update your Web site
Tried-and-tested sample menus and recipes
Ways to guarantee a return guest
How to get extra help when you need it
Do you dream of owning a B&B? This friendly, practical guide shows you how to make your dream a reality, with expert advice on everything from writing a business plan and finding the right location to handling situations you will encounter as an innkeeper. You'll make your guests feel at home, keep your inn in tip-top shape, and ensure your long-term success!
Understand B&B basics — get an overview of the business and see if you have the skills (and the desire!) to succeed
Find a place to call home — choose the location, style, and size of your ideal B&B
Transition from visitor to owner — create your business plan, secure financing, make an offer, and protect your investment
Get ready for your guests — organize your recordkeeping, set room rates and policies, furnish your inn, and market your services
Set the breakfast scene — decide the style of breakfast to offer, accommodate guests' needs and restrictions, create signature dishes, and serve refreshments and snacks
Handle day-to-day operations — take reservations, make your guests feel welcome, hire employees, and maintain your inn
Take your business to the next level — assess your success, expand your market, increase profit, and prevent burnout
Open the book and find:
How to transition an existing B&B or start from scratch
The biggest problems new B&Bs encounter — and how to avoid them
The best ways to furnish your inn
Tips for saving time cleaning and preparing breakfast
What you must know to design and update your Web site
Tried-and-tested sample menus and recipes
Ways to guarantee a return guest
How to get extra help when you need it
作者簡介
Mary White is the go-to source in the bed & breakfast industry for opinions and advice. A noted expert on B&B travel, she has been involved in promoting and marketing B&Bs on the Web for more than a decade and has appeared in dozens of media outlets. Her site, BnBFinder.com, is hailed by professionals and consumers alike as the most informative B&B site on the Web.
目次
Introduction.
Part I: Inn the Beginning.
Chapter 1: So You Want to Open a B&B.
Chapter 2: Deciding on the Location and Style of Your B&B.
Part II: Transitioning from Inn Goer to Inn Owner.
Chapter 3: Creating the Plan for Your Business.
Chapter 4: Purchasing an Existing B&B.
Chapter 5: Starting a New Inn from Scratch.
Part III: Getting Ready for Guests.
Chapter 6: Organizing Your Record-Keeping.
Chapter 7: Setting Rates and Establishing Policies.
Chapter 8: B&B Marketing 101.
Chapter 9: Furnishing Your Inn.
Chapter 10: Making Breakfast a Memorable Meal.
Part IV: Up and Running: Day-to-Day Operations.
Chapter 11: Communicating with Potential Guests and Taking Reservations.
Chapter 12: Taking Care of Guests.
Chapter 13: Maintaining Your Inn.
Chapter 14: Getting Help When You Need It.
Part V: Taking It beyond Breakfast and the Basics.
Chapter 15: Assessing Your Success and Building on It.
Chapter 16: Keeping Your Most Important Asset (You) Fine-Tuned.
Chapter 17: Looking into Your Future.
Part VI: The Part of Tens.
Chapter 18: Ten Cleaning Tips to Save Time, Money, and Your Inn.
Chapter 19: Ten Ways to Guarantee a Return Guest.
Index.
Part I: Inn the Beginning.
Chapter 1: So You Want to Open a B&B.
Chapter 2: Deciding on the Location and Style of Your B&B.
Part II: Transitioning from Inn Goer to Inn Owner.
Chapter 3: Creating the Plan for Your Business.
Chapter 4: Purchasing an Existing B&B.
Chapter 5: Starting a New Inn from Scratch.
Part III: Getting Ready for Guests.
Chapter 6: Organizing Your Record-Keeping.
Chapter 7: Setting Rates and Establishing Policies.
Chapter 8: B&B Marketing 101.
Chapter 9: Furnishing Your Inn.
Chapter 10: Making Breakfast a Memorable Meal.
Part IV: Up and Running: Day-to-Day Operations.
Chapter 11: Communicating with Potential Guests and Taking Reservations.
Chapter 12: Taking Care of Guests.
Chapter 13: Maintaining Your Inn.
Chapter 14: Getting Help When You Need It.
Part V: Taking It beyond Breakfast and the Basics.
Chapter 15: Assessing Your Success and Building on It.
Chapter 16: Keeping Your Most Important Asset (You) Fine-Tuned.
Chapter 17: Looking into Your Future.
Part VI: The Part of Tens.
Chapter 18: Ten Cleaning Tips to Save Time, Money, and Your Inn.
Chapter 19: Ten Ways to Guarantee a Return Guest.
Index.
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