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Research Design and Statistical Analysis
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Research Design and Statistical Analysis

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:NT$ 7800 元
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907020
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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商品簡介

Research Design and Statistical Analysis provides comprehensive coverage of the design principles and statistical concepts necessary to make sense of real data. The book’s goal is to provide a strong conceptual foundation to enable readers to generalize concepts to new research situations. Emphasis is placed on the underlying logic and assumptions of the analysis and what it tells the researcher, the limitations of the analysis, and the consequences of violating assumptions. Sampling, design efficiency, and statistical models are emphasized throughout. As per APA recommendations, emphasis is also placed on data exploration, effect size measures, confidence intervals, and using power analyses to determine sample size. "Real-world" data sets are used to illustrate data exploration, analysis, and interpretation. The book offers a rare blend of the underlying statistical assumptions, the consequences of their violations, and practical advice on dealing with them.
Changes in the New Edition:

Each section of the book concludes with a chapter that provides an integrated example of how to apply the concepts and procedures covered in the chapters of the section. In addition, the advantages and disadvantages of alternative designs are discussed.
A new chapter (1) reviews the major steps in planning and executing a study, and the implications of those decisions for subsequent analyses and interpretations.
A new chapter (13) compares experimental designs to reinforce the connection between design and analysis and to help readers achieve the most efficient research study.
A new chapter (27) on common errors in data analysis and interpretation.
Increased emphasis on power analyses to determine sample size using the G*Power 3 program.
Many new data sets and problems.
More examples of the use of SPSS (PASW) Version 17, although the analyses exemplified are readily carried out by any of the major statistical software packages.
A companion website with the data used in the text and the exercises in SPSS and Excel formats; SPSS syntax files for performing analyses; extra material on logistic and multiple regression; technical notes that develop some of the formulas; and a solutions manual and the text figures and tables for instructors only.
Part 1 reviews research planning, data exploration, and basic concepts in statistics including sampling, hypothesis testing, measures of effect size, estimators, and confidence intervals. Part 2 presents between-subject designs. The statistical models underlying the analysis of variance for these designs are emphasized, along with the role of expected mean squares in estimating effects of variables, the interpretation of nteractions, and procedures for testing contrasts and controlling error rates. Part 3 focuses on repeated-measures designs and considers the advantages and disadvantages of different mixed designs. Part 4 presents detailed coverage of correlation and bivariate and multiple regression with emphasis on interpretation and common errors, and discusses the usefulness and limitations of these procedures as tools for prediction and for developing theory.
This is one of the few books with coverage sufficient for a 2-semester course sequence in experimental design and statistics as taught in psychology, education, and other behavioral, social, and health sciences. Incorporating the analyses of both experimental and observational data provides continuity of concepts and notation. Prerequisites include courses on basic research methods and statistics. The book is also an excellent resource for practicing researchers.

作者簡介

Jerome L Myers is Professor Emeritus at the University of Massachusetts at Amherst. He received his Ph.D. in Psychology from the University of Wisconsin.
Arnold Well is a Professor Emeritus at the University of Massachusetts at Amherst. He received his Ph.D. in Experimental Psychology from the University of Oregon.
Robert F. Lorch, Jr. is a Professor of Psychology at the University of Kentucky. He received his Ph.D. in Psychology from the University of Massachusetts at Amherst.

目次

Part 1. Foundations of Research Design and Data Analysis. 1. Planning the Research. 2. Exploring the Data. 3. Basic Concepts in Probability. 4. Developing the Fundamentals of Hypothesis Testing Using the Binomial Distribution. 5. Further Development of the Foundations of Statistical Inference. 6. The t Distribution and its Applications. 7. Integrated Analysis I. Part 2. Between-Subjects Designs. 8. Between Subjects Designs: One Factor. 9. Multi-Factor Between-Subjects Designs. 10. Contrasting Means in Between-Subjects Designs. 11. Trend Analysis in Between-Subjects Designs. 12. Integrated Analysis II. Part 3. Repeated-Measures Designs. 13. Comparing Experimental Designs and Analyses. 14. One-Factor Repeated-Measures Designs. 15. Multi-factor Repeated-Measures and Mixed Designs. 16. Nested and Counterbalanced Variables in Repeated-Measures Designs. 17. Integrated Analysis III. Part 4. Correlation and Regression. 18. An Introduction to Correlation and Regression. 19. More about Correlation. 20. More about Bivariate Regression. 21. Introduction to Multiple Regression. 22. Inference, Assumptions, and Power in Multiple Regression. 23. Additional Topics in Multiple Regression. 24. Regression with Qualitative and Quantitative Variables. 25. ANCOVA as a Special Case of Multiple Regression. 26. Integrated Analysis IV: Multiple Regression. Part 5. Epilogue. 27. Some Final Thoughts: Twenty Suggestions and Cautions. Appendixes Appendix A: Notation and Summation Operations. Appendix B: Expected Values and Their Applications. Appendix C: Statistical Tables. Answers to Selected Exercises. References.

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優惠價:90 7020
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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