滿額折
Organizational Change ─ Creating Change Through Strategic Communication
商品資訊
系列名：Foundations in Communication Theory
ISBN13：9781405191890
出版社：JOHN WILEY & SONS;LTD
作者：LEWIS
出版日：2011/04/05
裝訂／頁數：平裝／312頁
規格：22.9cm*15.2cm*1.3cm (高/寬/厚)
商品簡介
作者簡介
目次
商品簡介
Organizational Change integrates major empirical, theoretical and conceptual approaches to implementating communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation.
- Gives a bold and comprehensive overview of communication research and ideas on change and those who bring it about
- Fills in an important piece of the applied communication puzzle as it relates to organizations
- Illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation
作者簡介
Laurie K. Lewis is Associate Professor of Communication at Rutgers University. Her work has been published in many highly regarded journals including Academy of Management Review, Human Communication Research, Communication Monographs, Communication Theory, Management Communication Quarterly, Journal of Business Communication among others. Dr. Lewis is also an experienced trainer and consultant in the area of organizational change and a research associate at Lifestory Research.
目次
Introduction.
1. Defining Organizational Change.
2. Process of Communication During Change.
3. A Stakeholder Communication Model of Change.
4. Outcomes of Change Processes.
5. Communication Approaches and Strategies.
6. Power and Resistance.
7. Antecedents to Strategies, Assessments, and Interactions.
8. Stakeholder Interactions: Storying and Framing.
9. Applying the Model in Practice.
Glossary.
Index.
購物須知
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。