商品簡介
Ritchie (tourism, U. of Queensland, Australia) uses research from case studies in the USA, Europe and the Middle East to review the best strategies for tourist crises and disaster management, planning and recovery. Written for tourism managers and government officials, this volume reviews current protocols for managing crises and disasters in the tourist sector before classifying particular events into natural, technical, political and economic categories. The author then provides step-by-step instruction on preparedness and planning, communications, resource deployment, marketing, recovery and resolution, response to feedback and future challenges in the industry. Distributed in the US by UTP Distribution. Annotation c2009 Book News, Inc., Portland, OR (booknews.com)
作者簡介
Dr Ritchie is a Senior Lecturer in the School of Tourism at the University of Queensland, Australia. His research interests have focused on city and capital tourism, visitor behaviour and tourism marketing. He has also published extensively in the area of tourism crisis and disaster planning, management and recovery, in journals such as Tourism Management, the Journal of Travel and Tourism Marketing and Current Issues in Tourism. He is also co-editor of the Journal of Hospitality and Tourism Management and on the editorial board of four tourism journals including Tourism Recreation Research.