滿額折
Publishing & Marketing in the Digital Age
商品資訊
系列名：Self-counsel Reference
ISBN13：9781770401952
出版社：Natl Book Network
作者：Debbie Elicksen
出版日：2014/06/01
裝訂／頁數：平裝／180頁
規格：23.5cm*15.2cm*1.3cm (高/寬/厚)
商品簡介
作者簡介
商品簡介
Though the term Electronic Age might harken back to a time that makes the Jetson’s seemed futuristic, there is no doubt that this millennium is anything but. New developments and platforms present themselves every time you open a tab in your browser. New software, programs, media, and search engine optimization algorithms make it hard to keep up in the digital world. Debbie Elicksen has built a career on pioneering digital content for marketing and publishing strategies. Recognized as a visionary for her use of trans-media, this book joins her long list of titles already popular for helping to usher in out-of-the-box thinking for publishing and marketing in today’s digital-based marketplace.
作者簡介
Debbie Elicksen is a content creator, trans-media producer and strategist, and community manager. She has more than 20 years of direct media experience, including working in television, Internet media, print, and radio. Elicksen co-hosts ‘Virtual Newsmakers’ with Cynthia K. Seymour, of Miami. It is a weekly webcast featuring interesting people who are using innovative ways to bridge traditional and digital communications. She also runs Publishing Media Creative Incorporated (www.freelancepublishing.net), and has written ten books including Self-Publishing 101, also published by Self-Counsel Press.
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