Leadership Communication
商品資訊
ISBN13:9781259010583
出版社:Mcgraw-Hill; Inc.
作者:Deborah J. Barrett
出版日:2016/01/13
裝訂/頁數:平裝/428頁
版次:4
商品簡介
作者簡介
目次
商品簡介
Leadership Communication is a text to guide current and potential leaders in developing the communication capabilities needed to be transformational leaders. The content in this text is based on the author’s years of experience working as a consultant and teaching and coaching in professional communication at all levels inside and outside of the university and on the lastest research on communication and leadership.
NEW FEATURES
1. NEW! Expanded Coverage of Social Media
2. All new content on the history and evolution of organizations
3. NEW! Case Studies for Each Chapter
4. UPDATED! Self-Assessments
5. Streamlined Organization for improved teaching and learning—With thoughtful edits and a reorganized structure, the fourth edition is organized in two sections—Core Leadership Communication, and Group and Organizational Leadership Communication to appeal to leaders in all disciplines.
NEW FEATURES
1. NEW! Expanded Coverage of Social Media
2. All new content on the history and evolution of organizations
3. NEW! Case Studies for Each Chapter
4. UPDATED! Self-Assessments
5. Streamlined Organization for improved teaching and learning—With thoughtful edits and a reorganized structure, the fourth edition is organized in two sections—Core Leadership Communication, and Group and Organizational Leadership Communication to appeal to leaders in all disciplines.
作者簡介
作者:Deborah J. Barrett
現職:Rice University
現職:Rice University
目次
SECTION I: CORE LEADERSHIP COMMUNICATION
Ch 1 What Is Leadership Communication?
Ch 2 Leadership Communication Purpose, Strategy, and Structure
Ch 3 The Language of Leaders
Ch 4 Using Social Media and Creating Other Leadership Correspondence
Ch 5 Creating Leadership Documents and Reports
Ch 6 Leadership Presentation in Person and Online
Ch 7 Graphics with a Leadership Edge
Ch 8 Emotional Intelligence and Interpersonal Skills for Leaders
Ch 9 Diversity and Intercultural Communication
SECTION II: GROUP AND ORGANIZATIONAL LEADERSHIP COMMUNICATION
Ch10 High-Performing Team Leadership
Ch11 Meetings Leadership and Productivity
Ch12 Leadership Communication in an Organizational Context
Ch13 Transformational Leadership Through Effective Internal Communication
Ch14 Leadership Through Effective External Relations
Ch 1 What Is Leadership Communication?
Ch 2 Leadership Communication Purpose, Strategy, and Structure
Ch 3 The Language of Leaders
Ch 4 Using Social Media and Creating Other Leadership Correspondence
Ch 5 Creating Leadership Documents and Reports
Ch 6 Leadership Presentation in Person and Online
Ch 7 Graphics with a Leadership Edge
Ch 8 Emotional Intelligence and Interpersonal Skills for Leaders
Ch 9 Diversity and Intercultural Communication
SECTION II: GROUP AND ORGANIZATIONAL LEADERSHIP COMMUNICATION
Ch10 High-Performing Team Leadership
Ch11 Meetings Leadership and Productivity
Ch12 Leadership Communication in an Organizational Context
Ch13 Transformational Leadership Through Effective Internal Communication
Ch14 Leadership Through Effective External Relations
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