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The Influence of Business Cultures in Europe ― An Exploration of Central, Eastern, and Northern Economies
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The Influence of Business Cultures in Europe ― An Exploration of Central, Eastern, and Northern Economies

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:NT$ 9279 元
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作者簡介

商品簡介

This book explores the way that culture and societal values impact the economies of eight European countries, focussing on businesses and their organisation and management processes. With contributions from skilled authors that cover Central, Eastern and Northern Europe, and particularly Russia, Germany, and Scandinavia, this collection provides a broad understanding of how business is conducted within the different countries of peripheral Europe. The book seeks to examine the influence of culture on business, and more specifically the interaction between national and corporate cultures. It will be of great interest to researchers interested in international business, cross-cultural management, and business organisation.

作者簡介

Robert A. Crane is Visiting Professor at the Estonian Business School in Talinn, and has led a distinguished career in management education and cross-cultural studies in North America and Europe. He has had managerial responsibilities in such institutions as the J. L. Kellogg School of Management at Northwestern University, USA, the International Management Center-Budapest (now the Business School of Central European University), Hungary, and EM-Lyon, France. Robert has also consulted for companies such as Societe Generale, Nokia, and Baker and MacKensie while at Kellogg.

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優惠價:90 8351
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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