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【即將送完!限量贈「百樂魔擦印章」1+1】日本最強商品開發者終於出書!企劃祕技大公開!
Innovation Ecosystems ― Increasing Competitiveness
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Innovation Ecosystems ― Increasing Competitiveness

定  價:NT$ 1679 元
優惠價:901511
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可得紅利積點:45 點
商品簡介
商品簡介
Martin Fransman presents a new approach to understanding how innovation happens, who makes it happen, and the helps and hindrances. Looking at innovation in real-time under uncertainty, he develops the idea of an 'innovation ecosystem', i.e. a system of interrelated players and processes that jointly make innovation happen. Examples include: how companies like Amazon, Google, Facebook, Apple, AT&T, and Huawei interact in the ICT Ecosystem; four innovations that changed the world - the transistor, microprocessor, optical fibre, and the laser; the causes of the telecoms boom and bust of the early 1990s that influenced the Great Recession from 2007; and the usefulness of the idea of innovation ecosystems for Chinese policy makers. By delving into the complex determinants of innovation this book provides a deeper, more rigorous understanding of how it happens. It will appeal to economists, social scientists, business people, policy makers, and anyone interested in innovation and entrepreneurship.

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優惠價:90 1511
無庫存,下單後進貨
(到貨天數約45-60天)

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