The Business Plan Reference Manual for It Businesses
商品資訊
系列名:River Publishers Series in Multi Business Model
ISBN13:9788770220392
出版社:River Publishers
作者:Fernando Almeida; Jose Santos; Brett Trusko (FRW)
出版日:2019/01/31
裝訂/頁數:精裝/200頁
規格:24.1cm*15.9cm*1.9cm (高/寬/厚)
定價
:NT$ 7540 元若需訂購本書,請電洽客服 02-25006600[分機130、131]。
商品簡介
商品簡介
The Business Plan Reference Manual for IT Businesses provides a reference manual for undergraduate and graduate students that intend to launch their start-up business in the IT field. It helps them to create and model the business plan of their business. Therefore, this manual is mainly aimed at instructors who want to offer a practical view of the process of modeling, designing and developing an IT start-up. Additionally, it can be individually used by entrepreneurs who wish to launch their start-up businesses in the IT field.
The structure of the book was defined taking into account different approaches to the construction of the business plan, which basically consider a disaggregation of some of these chapters in others smaller (e.g., marketing plan into products/services and market, financial plan into investment plan and economic-financial projections). These dimensions are aggregated into a single chapter, which facilitates the process of analyzing a business plan. It is also relevant to mention the inclusion of "Chapter V - Prototype description" which is innovative and intends to take into account the application of this business plan template to the information technology sector.
The structure of the book was defined taking into account different approaches to the construction of the business plan, which basically consider a disaggregation of some of these chapters in others smaller (e.g., marketing plan into products/services and market, financial plan into investment plan and economic-financial projections). These dimensions are aggregated into a single chapter, which facilitates the process of analyzing a business plan. It is also relevant to mention the inclusion of "Chapter V - Prototype description" which is innovative and intends to take into account the application of this business plan template to the information technology sector.
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