New Media and Visual Communication in Social Networks
商品資訊
系列名：Advances in Multimedia and Interactive
ISBN13：9781799810414
出版社：Information Science Reference
作者：Serpil Kir (EDT)
出版日：2019/08/30
裝訂／頁數：精裝／345頁
規格：27.9cm*21.6cm*2.5cm (高/寬/厚)
商品簡介
Social media and new social facilities have made it necessary to develop new media design processes with different communication strategies in order to promote sustainable communication. Visual communication emphasizes messages that are transmitted through visual materials in order to effectively communicate emotions, thoughts, and concepts using symbols instead of words. Social networks present an ideal environment for utilizing this communication technique.
New Media and Visual Communication in Social Networks is a pivotal scholarly publication that examines communication strategies in the context of social media and new digital media platforms and explores the effects of visual communication on social networks, visual identity, television, magazines, newspapers, and more. Highlighting a range of topics such as consumer behavior, visual identity, and digital pollution, this book is essential for researchers, practitioners, entrepreneurs, policymakers, and educators.
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