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New Strategic Management Principles: Lean Startup, Global Finance, Blue- Ocean Strategy, Platform Competition, Dual Transformation, And Disruptive Inn
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New Strategic Management Principles: Lean Startup, Global Finance, Blue- Ocean Strategy, Platform Competition, Dual Transformation, And Disruptive Inn

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定價
:NT$ 3360 元
無庫存,下單後進貨(到貨天數約30-45天)
下單可得紅利積點:100 點
商品簡介

商品簡介

The standard curriculum for most MBA-level strategic management courses starts from the Porter analysis of external competitive advantages from the 1980s, and then moves onto the Barney analysis of internal valuable, imitable, and rare resources within the business organization from the 1990s. For the new century, the current book builds on this solid foundation to delve into the collective wisdom of many pioneers in strategic management, finance, and technology etc. At any rate, the current book complements the mainstream Porter-Barney threads and insights within the broader business context of strategic management. Many of the new strategic management principles further apply to our day-to-day habits and lifestyles in association with self-help, inspiration, effective time management, and personal finance etc. The current book is a rich collection of in-depth summaries of the top 40 strategic management books from 2000 to present. The new strategic management principles go beyond the traditional analysis of both external competitive advantages and internal rare resources etc. The real-world business cases include Apple, Amazon, Berkshire Hathaway, Facebook, Google, Goldman Sachs, Intel, McKinsey, Microsoft, SpaceX, and Tesla etc. The main strategic management principles include lean startup, global finance, blue-ocean strategy, platform competition, business agility, dual transformation, disruptive innovation, and so forth. Each book chapter serves as an independent business case study for great illumination and generic life wisdom. This book serves as a practical guide for most business leaders, corporate decision-makers, strategic managers, management scholars, and pragmatic experts who wish to learn more about the art and science of modern management in the new century. The table of contents lists the 40 book titles on strategic management, their authors, and some descriptive details. In essence, the current book can be a useful resource for strategic managers and MBA candidates who would like the opportunity to sharpen the saw over time.

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定價:100 3360
無庫存,下單後進貨
(到貨天數約30-45天)

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