Using Data Analytics to Drive Transformational Change: The Chapman University Story

Chapman University developed a highly effective planning process that transformed the institution. Many dedicated and visionary academic leaders shaped that transformation and as Chapman's president for 25 years, from 1991 to 2016, James L. Doti knows that wasn't easy. This book is an account of the path toward transformational change undertaken at Chapman University by its academic entrepreneurs. The tools of data analytics were used to help develop the strategies that drove a series of five-year plans, each of which had a primary overarching goal. Although the various plans stood on their own, each served as a stepping stone to the next plan. That's why Chapman's story can be told chronologically. By exploring the ways that Chapman used data analytics to identify pathways toward meaningful strategic change, this book will illuminate how the university broke through the comfortable allure of the status quo, transforming Chapman into a more vibrant learning community