In a world where every scroll, sound, and story competes for our gaze, Attention Is the New Currency explores what it truly means to earn, not demand attention.
Through the lens of modern brands that rise above the noise, this book unravels how authenticity, clarity, and intention create deeper human connection in an age of distraction. It looks beyond algorithms and ad spend to the quiet craft of meaning to campaigns that move not because they manipulate, but because they matter.
Like the red dot breaking through a field of lines, these brands remind us that attention, when held with honesty, becomes art. This book is both a reflection and a manifesto for creators, marketers, and dreamers who believe that the most powerful way to capture attention is to deserve it.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
