The Growing Business Handbook is a superb reference tool for all businesses with growth potential, filled with valuable insights and guidance from SMB specialists in finance, HR, marketing, innovation
When managed well, intellectual property (IP) puts enterprises in a position to lock in an advantage and command a premium. In Europe, the process of commercializing IP remains fraught with difficulti
Editor Adam Jolly presents students, academics, researchers, and professionals working in a variety of contexts with a collection of scholarly papers and academic articles focused on the successful ma
In fast-moving markets, no organization can expect to identify and keep the best ideas by working in isolation; innovation is now running on an open model, with input from a variety of disciplines and
Senior managers of small and medium-sized enterprises (SMEs) that are looking to grow during these times of economic turbulence can use a guidebook of relevant (and relatively short) pieces. This 14th
In building a brand and capturing its full potential, commercial rights matter just as much as creative expression. Without the right intellectual property (IP) in place, even the most original and di
The 13th edition of this compilation of advice for senior managers in growing companies offers 44 short chapters plus numerous charts, tables, bullet points, cases, and scenarios. The book's contribut
"When managed well, IP can become the most enduring form of competitive advantage, creating streams of revenue well into the future. But for many in Europe, IP can still seem complicated to acquire, e
Since Autumn 2012 and under strict regulatory obligations, the biggest corporations in the UK have been offering a pension to any employee who earns more than £10,000. Now the challenge falls on small
Through a combination of innovation and regulation, the script for how the world's economies operate is being totally rewritten. Cleaner and greener technologies are playing an increasing role in glo
The squeeze on carbon is beginning in earnest. By 2020, we will have made a start in running our homes, workplaces and vehicles in smarter ways; by 2050, we should have reconfigured how we generate p
This collection of fifty short essays is intended for people in the business of developing and commercializing innovations. Topic areas are: how innovation drives growth; forms and sources of innovati
This practical handbook gives information on setting up a business in any of the EU's 27 member states, looking at requirements in terms of finance and accounting, tax, employment, and facilities. The
Produced in association with the European Patent Office, "The Handbook of European Intellectual Property Management "shows how enterprises can use the IP system within Europe to develop an effective
