This research volume serves as a comprehensive resource for psychophysiological research on media responses. It addresses the theoretical underpinnings, methodological techniques, and most recent rese
Changing the News examines the difficulties in changing news processes and practices in response to the evolving circumstances and struggles of the journalism industry. The editors have put together t
Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines—political communication, public relations and political science—to explore the area
This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports b
Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how p
Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech. Coverage includes the categorizati
The Media Handbook provides an introduction to the complete media planning and buying process. Emphasizing basic media planning and buying calculations along with the practical realities of offering p
Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the f
Designed as a handbook, this text provides media, speech (public speaking, interpersonal, small group, and organizational communication), and theatre educators with both the theoretical and practical
Employing a unique research methodology that enables people to report on their normal activities as they occur, the authors examine how people actually use and experience television -- and how televis
This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodern
Communicating Social Change: Structure, Culture, and Agency explores the use of communication to transform global, national, and local structures of power that create and sustain oppressive conditions
Changing the News examines the difficulties in changing news processes and practices in response to the evolving circumstances and struggles of the journalism industry. The editors have put together t
Family Communication carefully examines state-of-the-art research and theories of family communication and family relationships. In addition to presenting cutting-edge research, it focuses on classic
This book provides an overview of communication-centered theory and research regarding organizational knowledge and learning. It brings the work of scholars in communication, management, information t
This book provides an overview of communication-centered theory and research regarding organizational knowledge and learning. It brings the work of scholars in communication, management, information t
Teachers face myriad communication challenges in today's classroom, reflecting the growing diversity of the student body; the ever-increasing number of students; gender issues; and students' learning
Professional Feature Writing provides the basics of news media feature writing and establishes a solid foundation for students and writers making feature writing their career. This fifth edition offer
This volume explores the concept of communication as it applies to organizational theory. Bringing together multiple voices, it focuses on communication’s role in the constitution of organizatio
Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume fo
Succeeding Jim Taylor’s widely read publication, The Emergent Organization: Communication as Its Site and Surface, this new book has been conceived as a more accessible version of Taylor’s theory on t
The Corpus Librorum Emblematum (CLE ) Series presents documentation relating to printed books belonging to the tradition of emblems and imprese.The individual catalogues provide comprehensive short-ti
