The latest techniques for building a customer-focused enterprise environment"The authors have appreciated that MDM is a complex multidimensional area, and have set out to cover each of these dimension
Transform your business into a customer-centric enterprise?Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volum
What is it that turns a new observation into a true scientific discovery? And who may claim the credit? Theoreticians of science, the foremost thinkers of their times among them, have tried to answer
-- Technology assigned to drive business goals -- Recently there have been many books written about data warehousing and several about data mining. Most of these focus on only one part of these techno
FBI agent Jennifer Szczymanski and train enthusiast Larry McBryde must overcome their initial suspicion of each other to track down a saboteur whose next target is one of the longest railway tunnels i
Conversation techniques and tools that can help strong managers become great leadersOften the very same skills and traits that enable rising stars to achieve success "tenacity, aggressiveness, self-co
Where are the origins of chemical ideas? How did the pioneers in chemistry recognize the fundamental intellectual issues of their time? What skills of reasoning and experiment did they use to solve th
A provocative argument that eating meat is not what made humans human and that the future is not necessarily carnivorous. Humans are eating more meat than ever. Despite ubiquitous Sweetgreen franchi
Learnand AppreciateWhat Master Navigators Have Practiced for Centuries in This Hands-on, Friendly Approach.Celestial navigation, in all its forms, is nearly as old as mankind. Anyone who can master it
We have grown accustomed to the ubiquity of corporate influence in retail outlets, restaurants, and even higher education-but what happens when corporations take over desire?The Naked Result: How Exot
Data. Suddenly it is everywhere, and more and more of it is about us. The computing revolution has transformed our understanding of nature. Now it is transforming human behaviour.For some, pervasive c
Data. Suddenly it is everywhere, and more and more of it is about us. The computing revolution has transformed our understanding of nature. Now it is transforming human behaviour.For some, pervasive c
Break With the Past explores how events in the lives of Golda Meir and Anwar Sadat developed the leadership characteristics that guided them up to and throughout the 1973 Yom Kippur War. The book also
Something's Coming, Something Good: West Side Story and the American Imagination takes a critical, comprehensive look at one of the most inventive, influential, and internationally beloved Broadway m
Young professionals can find themselves in a financial quandary: enjoying relatively healthy paychecks for the first time, yet in debt from student loans, and without a strong grasp of basic financial
Aimed at high school audiences, this biography paints a portrait of the life and activities of Jane Addams, the founder of Hull-House and one of the most important social reformers of the Progressive
These 35 little known heroes and heroines of American history from across the ethnic spectrum have been virtually ignored in traditional history books. Their inspiring biographical profiles reveal th
I Have a Story to Tell You is about Eastern European Jewish immigrants living in Montreal, Toronto, and Winnipeg in the early twentieth century. The stories encompass their travels and travails on lea
Imagine how shocked you would be, if like ten-year-old Colin Mason, you were the oldest (smartest, best) kid in a family of four, and then you found out that all the time you had a secret older sister
How to trace the history of the people and describe it with the thoughts and actions of the distinguished members of their society? How to convey the legends and reality of one civilization that is st
Every country has its folk hero—real or legendary, and in Turkey he goes by the name of Nasreddin Hoca, pronounced Nahz-red'-din Hoe'-djah. He lived several years ago and he served as a religious teac