Working with Agencies has been written for marketers and those involved in purchasing in client organizations who want to refine their skills in the key areas of selecting an agency, briefing creative
Agency Account Handling strives to distinguish between good account handling and great account handling.This book will help you understand the wider picture of client servicing, give you satisfied cus
This is the first truly comprehensive review of the latest developments in the pursuit of superalloys since the publication, 15 years ago, of Superalloys, which quickly became the standard work in the
