Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us-and how we see ourselves. Nationally respected brand experts Jerry Wi
If we as Americans want better political leaders, this book argues, than we must become better followers. The way we do that is by becoming more savvy, tough, and questioning and understanding the tri
Every year, more than 68 million students of every age find themselves worrying excessively about their first day of school, even before it begins. Their hearts race, their stomachs turn, and their pa
Many corporations are biased toward younger employees, and neglect the fact that knowledge and expertise tend to be exercised more consistently among seasoned workers. This idea is the foundation of W
For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one
Good writing is good business. Simple, straightforward writing saves time, creates good relationships, and prevents expensive misunderstandings. But why is it so hard to achieve? This incisive guide s
Attitude affects every facet of our lives—from the way we handle stress to how we communicate at work. The way we view difficulties and setbacks can make the difference between success and failure. Ro
Lynn outlines ways that managers and interviewers can assess job candidates' emotional intelligence. She reviews five areas (self-awareness, self-control and self-management; empathy; social expertnes
How effective a meeting will be depends on the tone set in the first few minutes...and it’s up to the person running it to set that tone. Quick Meeting Openers for Busy Managers gives readers the tool
Presents the life and career of the Arizona sheriff known for his unorthodox methods and toughness on crime, discussing his creation of the Tent City Jail and describing his views on such issues as il
Exploring dominant personality traits and encouraging parents to understand their own goals and desires, the authors teach parents the art of becoming better problem solvers and advocates for their ch
Co-published with SHRM.Many organizations understand the benefits of a longer-term approach to staffing: reduced turnover and hiring costs, improved efficiency and morale, and ultimately greater profi
Co-published with SHRM. Many organizations understand the benefits of a longer-term approach to staffing: reduced turnover and hiring costs, improved efficiency and morale, and ultimately greater prof
No matter how motivated and energetic you are—even if you're the greatest salesperson on the planet!—as a network marketer with limited time, there's only so much money you can make without great peop
This guide outlines a process for recent retirees or those thinking about retiring. Using many self-assessment tools, Borchard guides them through considerations of their vision, goals, identity, and
This critical analysis of the outsourcing of American jobs to overseas competitors warns of the inherent dangers of corporate short term strategies for reducing operating costs, and offers several alt
This handbook supplies a wealth of practical, on-the-job tips for secretaries and administrative assistants. Written in a down-to-earth style and organized for easy reference, the handbook covers gene
To stay on top, companies need to do more than just tread water—they need to grow. And that means that their employees need to develop and improve their skills at the same pace. More than ever, manage
Explains how to start an Internet-based business; discusses e-business opportunities; offers guidelines for pre-testing business ideas; and provides tips on creating a professional looking Website, on
Why is it that some people consistently seem to get more done than others? The answer is that they know how to set specific, achievable goals for themselves...and then follow through on them. This rev
To get the biggest return, real estate investors need the right financing. And as they buy multiple properties, their debt to equity rises, making it more difficult to get the kind of deal they need.
Like many companies over the last few years, yours has probably done a great deal to reassess its physical, strategic, and financial vulnerabilities. But there is a huge difference between business co
Originally developed at Toyota, the approach to manufacturing known as Kanban has helped revolutionize how corporations and suppliers achieve maximum efficiency in getting products to and from the ass
Offers a practical guide to breastfeeding, and includes information on finding a pro-breastfeeding doctor, recognizing when a baby wants to be fed, managing a breastfeeding diet, and knowing when to s
The ability to speak with confidence and deliver winning presentations can accelerate your career, earn people's great respect, and enable you to achieve your greatest-even most impossible-seeming goa
We all know one hard and undeniable truth: Physical beauty comes with tremendous power, and tremendous benefits. Those who possess it are generally luckier in love, more likely to be popular, and more
Salacuse (law, Tufts University) gives advice on negotiating with all government offices, from a village council to a presidential palace. He explains how to understand and analyze the often hidden in
We’ve all been told that nice girls don’t get the corner office. And they certainly don’t strike out on their own to start a million-dollar company. . . Fortunately, we all know better. As the head of
Global warming, new epidemics, and the destruction of natural resources have all made the future of the planet seem increasingly dire. But the real truth, according to respected scientist Dr. Seymour
Thomas is the CEO of a sales management consulting firm whose clients include AT&T, Spring, Nortel, and Novell; he is a previous winner of IBM's Golden Circle Award, the company's highest recognit
For the right person, a career in media sales can be glamorous, rewarding, and lucrative. But without the right guidance, it can also be challenging. Author Paul Weyland has decades of experience work
Drawing on 30 years of experience in the field, Weyland (media sales, University of Texas-Austin) shows novice and veteran television, radio, and cable salespeople how to prospect for clients, how to
Conflict, misunderstandings, and contrary points of view are all a part of the workplace -- and employees who can’t effectively deal with these differences may be stunting their career growth. Now, in
Mackin is a private consultant with 20-plus years of international experience building workplace teams. She offers team coaches, leaders, and members a practical text on how to get the most from any g
Writing in a conversational yet informative style a cut above the typical jargon-filled sales propaganda, Mersino, a management consultant, introduces basic concepts of emotional intelligence and show
O'Neil (Teachers College, Columbia U.), who is associated with a firm that specializes in action technologies, and Marsick (adult and organizational learning, Teachers College, Columbia U.) explain ho
"Just imagine being completely denied any feedback whatsoever -- no guidance, no praise, and no constructive criticism for the things you do. If you received no input at all, how much initiative would
Upshaw, a brand and marketing consultant, shows businesses of all sizes how to build a more motivated workforce, increase customer loyalty, and bolster credibility among stakeholders by convincing cus
Discusses the personal qualities and leadership skills of the former president in relation to the challenges faced by present-day business executives, revealing Kennedy's techniques for decision makin
It is a compulsion like no other, the inescapable consequence and intermingling of tension, shame, guilt, and frustration. It is a descent into a realm of darkness few can understand ... yet many secr
