Building on the author's previously published works -- The Facilitators' Handbook and Group Facilitation -- this comprehensive guide provides the key to successful facilitation.
Arundale (formerly of PricewaterhouseCoopers) provides a layman's introduction to the European venture capital process for practicing entrepreneurs, students in entrepreneurship and finance, instituti
Many organizations approach customer-centic marketing and innovating their business strategy in isolation to one another, missing groundbreaking opportunities for advancement. Customer Innovation, sec
Many organizations approach customer-centic marketing and innovating their business strategy in isolation to one another, missing groundbreaking opportunities for advancement. Customer Innovation, sec
Predictive Analytics has revolutionised marketing practice. It involves using many techniques from data mining, statistics, modelling, machine learning and artificial intelligence, to analyse current
Experienced managers, administrators and human resource professionals know their interviewing skills are stretched far beyond recruiting. Here Bunting explains the subtleties of interviewing including
Going beyond handling nerves and presenting PowerPoint slides, the third edition ofDevelop Your Presentation Skills offers practical advice on developing a captivating presentation, constructing compe
As organizations become increasingly sophisticated, the need to profile customers, deliver customer satisfaction, target certain audiences, develop brands, and optimize prices is even more important.&
Cheverton, who is associated with an international training and consultancy firm in key account management (KAM) implementation, outlines a planning methodology for identifying, obtaining, retaining,
Supplier Relationship Management enables organizations to manage their suppliers effectively and secure real, tangible benefits from the opportunities already available in their supply base. This seco
Supply Chain Management Accounting introduces the relationship between two important business functions: management accounting and supply chain management. The author presents a wide range of approach
As recruitment becomes increasingly more important to businesses trying to achieve their corporate objectives, professional recruiters must also revise their game, delivering new and innovative soluti
British Vocational Qualifications is a reference for careers advisors, human resource managers, employers, teachers and students, featuring up-to-date information on over 3,500 vocational qualificati
As Norman Longworth shows in this book, lifelong learning has now become a rapidly developing reality. Learning communities, where business and industry, schools, colleges, universities, professional
Armstrong's Handbook of Reward Management Practice is the definitive guide to understanding, developing and implementing effective reward strategies. It covers all the essential aspects of improving o
While ethical practice in any profession is guided by timeless philosophical perspectives, ongoing developments in technology, social media, and social contexts offer new challenges, especially in the
This updated fifth edition of Armstrong's Handbook of Reward Management Practice contains new information on computerized reward management and new case studies. Additionally, Armstrong revised the ch
The collapse of major corporations during the global financial crisis, major accidents, and strategic mistakes resulting from mismanagement, have highlighted the crucial role that bad decision making
A Business Continuity Management System (BCMS) is a management framework that creates controls to address risks and measure an organization's ability to manage disruptions. The International Standard,
Leadership Psychology enables leaders to achieve greater success for themselves and their organizations by providing a better understanding of the psychological relationships at play within working en
"Logistics consultant John Manners-Bell assesses the various sources of external threat to the supply chain, including environmental, geopolitical, economic and technological. He examines the lack of
Framing advertising as an essential part of marketing strategy, Advertising Transformed offers strategic answers to questions marketers and managers have about the effectiveness of advertising in the
Marketers around the globe are recognizing that increasing customization and precision is critical to their commercial success. Rather than devoting marketing budgets to mass campaigns, precision mark
The Complete Personality Assessment applies psychometric tests in a structured way to help readers better understand their strengths and shortcomings. While emphasizing the implications for one's work
Organise Yourself helps readers develop effective organizational skills and dramatically improve the way they work. It contains tips on seeing through complex problems, building positive workplace ha
Internal communication has previously been overlooked in standard approaches to public relations, both in theory and in practice. The second edition of "Effective Internal Communication" explores how
Based on the real-life business experiences of the authors' international clients, this updated book addresses such issues as cross-cultural presentations, overseas negotiations, and communicating ac
Tungate, a British journalist specializing in media and marketing, explores the development of the advertising industry from an international perspective. Drawing on interviews with survivors of adver
The information-driven economy requires that business managers and executives understand how information security risks to their organizations are being treated by their information technology (IT) de
"Essential!" -- Marketing magazine "A must for marketing and business professionals alike." --Sales Director This fully updated paperback edition of "The Essential Brand Book" is a companion resource
Organizations are increasingly complex, requiring flexibility to implement significant, rapid change that goes beyond the ability of an individual leader or CEO. A high-performing and cohesive leaders
Effective inventory management can increase revenue, reduce costs, and help to reach KPI targets. The Inventory Toolkit is an indispensable guide for operations management professionals who are lookin
Strategic human resource management (SHRM) has been taken up by academics, consultants, and practitioners. However, the integration of human resource strategy with business strategy is often eas
With increased globalization, off-shoring, and outsourcing, global supply chain management is becoming an important issue for many businesses. Global supply chain management shares some of
International Human Resource Management is a critically engaging and student friendly textbook for International HRM modules at all levels, including the CIPD Level 7 Advanced International HRM module
"Most successful companies have operations management at their heart. It should enable strategy and should be part of boardroom discussions. However, Cranfield research has shown that business strateg
The Excellence Diploma is a rigorous twelve-month program designed by the Institute of Practitioners in Advertising (IPA)-the professional body for advertising, media, and marketing communications age
