Kenny, managing director of a company specializing in strategic planning and performance measurement, outlines a blueprint for diversification based on a close examination of the practices of a range
Different Thinking is a manifesto for a new management. A management that upends long-held industry conventions, fearlessly challenges the old guard, and strives to amaze customers with innovat
The Project Management Life Cycle reveals the unique Method 123 Project Management Methodology by defining the phases, activities and tasks required to complete a project. ? Containing hundreds of p
Category Management in Purchasing is a comprehensive guide to strategic category management, providing a step-by-step guide to its implementation and use. This book provides the necessary tools, techn
Leading Procurement Strategy is a must-read for all senior procurement executives wishing to further enhance their skill set, master the latest developments in procurement strategy and really come int
Supply Chain Risk Management is a practical learning resource assessing the various sources of external threats to the supply chain, such as natural disasters, economic risk, terrorism and piracy. It
Accounting for Non-Accountants provides the perfect introduction to the basics of accounting and finance. Designed for non-specialists with little or no background in accounting, it guides readers thr
All start up businesses naturally require some technical expertise and an understanding of digitisation as well as awareness of competitive market forces. However, for technology-based start ups,the t
Content, in all its forms, is the single most critical element of any marketing campaign. Finding a successful equilibrium between content marketing and content strategy is difficult, but essential. C
Risk management is dynamic, with new risks being identified on a continuous basis and risk management techniques adapting to these new challenges.The Risk Management Handbook provides a clear view of
Work engagement is an intriguing dimension of workplace psychology. According to a study done by Gallup, 87% of employees identify as either not engaged or actively disengaged, and actively disengaged
New ways of learning, whether they are planned, accidental, or unexpected, happen all the time outside of formal training. For those in charge of learning and development in organizations, understandi
Understanding Social Media is a companion title to the highly successful Understanding Digital Marketing. Accessible and practical, this book draws on the experiences of over 200 marketers to create c
Enterprise risk management (ERM) is a risk-based approach to running a business and strategic planning. An integrated approach to risk management, it ensures that each business function understands th
A classic text for all students of HR Management, Armstrong's Handbook of Human Resource Management Practice provides a complete resource for understanding and implementing HR. It includes in-depth e
Selling to Win has established itself as both an international best-seller and a classic sales text. An inspirational business speaker, Richard Denny has helped countless thousands of salespeople beco
Taking a highly practical approach, Modern Retail Management is the complete guide to the fundamental principles of retailing. Tailoring to the needs of both professors and students, Hammond uses case
Now in its 43rd edition, British Qualifications is the definitive one-volume guide to every qualification offered in the United Kingdom. With full details of all institutions and organizations involve
Almost every battery of psychometric tests will include a verbal reasoning subtest or series of questions. Employers use them to test your ability to understand, analyse and interpret written informat
This study guide contains warm-up data interpretation questions, mini data interpretation tests, and three full-length data interpretation tests, for a total of 330 practice questions with explained a
The effective management of risk has become an essential boardroom issue. Companies now realize that while financial integrity and business continuity are still of primary importance, these must be co
A Quick Start Guide to Social Media Marketing shows how using social networks as a key marketing tool can lead to improved customer satisfaction, better professional relationships and increased effec
The Handbook of Personal Wealth Management, now fully updated for this sixth edition, offers authoritative, jargon-free advice on how to structure personal and business-related finances. Now more t
For company managers and policy makers around the world, McKinnon (logistics, Heriot-Watt U., Edinburgh, UK) et al. compile 17 chapters that examine the environmental consequences of the logistics rel
Financial management comprises more than accounting and reporting. It is crucial at all stages in the business cycle, whatever the state of your business.Though written to help the British entrepreneu
Succeed for Yourself shows how anyone can transform their dream of success into reality.Using common-sense advice and inspiring ideas, Richard Denny takes readers step-by-step through a p
Intended for senior executives who need to measure the impact of marketing activities in order to justify expenditures, this guide describes strategies for data management and the allocation of resour
Written and compiled by IQ-test experts, this book contains 1000 practice questions organized into 25 tests, with a simple guide to assessing individual performance. The questions themselves are simi
This guide to ethics in public relations is designed to help practitioners maintain credibility and integrity in the field. Parsons (public relations, Mount Saint Vincent U., Nova Scotia) avoids ethic
Cushway, an independent Human Resources consultant with over 30 years of experience in HR and employment law, provides guidance for managers faced with creating job descriptions. His book includes mor
Appreciative Inquiry (AI) is one of the most exciting and increasingly recognized concepts being used to facilitate organizational change. This book studies AI in depth, illustrating the method of as
Using creativity as its starting point this fresh approach to training draws on sources as diverse as theatre, accelerated learning, sports, co-operative games and pychology. Whatever series of event
Develop Your Leadership Skills is leadership guru John Adair's most accessible title on leadership. This essential pocket guide will boost your confidence levels, inspire you and guide you on your jou
According to many reports, the physical retail experience is in crisis as more and more consumers shift to internet shopping. Despite this, the majority of global purchases still happen offline, from
According to many reports, the physical retail experience is in crisis as more and more consumers shift to internet shopping. Despite this, the majority of global purchases still happen offline, from
Consumer-facing and business-to-business organizations know that if they get their approach to customers right, they will be rewarded with unprecedented customer loyalty. This will lead to increased m
Business Development Culture defines how to facilitate a sales-oriented perspective throughout a company culture, enabling it to sell more on an ongoing and consistent basis. Highly practical in its a
In the face of globalization, multinational companies have become the norm, rather than the exception. HR professionals now need to manage across borders, cultures and time zones, meaning that a compl
Disruptive Technologies outlines the steps businesses can take to engage with emerging technologies today in order to serve the consumer of tomorrow. This book offers the knowledge and tools to engage
Recent research shows that the number of people in senior specialist and middle management positions is growing. As organizations continue to flatten, the middle becomes the place where many will spen