How to Manage Complexity without Getting Complicated

This reference book compiles the recent advances in computational and experimental modeling to screen and manage Alzheimer's disease. The book discusses how computer-aided drug design approaches reduc

The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices that proactively influence customer perceptions of value, manage internal costs, and profitably shift demand curves.This edition features new discussions on harnessing concepts from behavioral economics as well as a refined "value cascade" to help organize the topics covered in this book. Readers will also benefit from:1.Major revisions to more than a third of the chapters, including an expanded discussion of the role of artificial intelligence and machine learning analytics tools to assist in the e

China has become deeply integrated into the world economy. Yet, gradual marketization has facilitated the country's rise without leading to its wholesale assimilation to global neoliberalism. This boo

Addressing the neglect of the work of Talcott Parsons, the complexity of whose thought and the opacity of whose writing style can prove daunting, this book provides a comprehensible account of the maj

This title was first published in 2001. As economic integration touches ever more areas of society, more and more people are confronted by the bewildering complexity of the functioning of the European

Lifetime Carbon Debt shows how individuals can help global efforts to reduce greenhouse gas emissions by addressing their own annual and lifetime emissions.

This book offers a new analysis of why Trump’s Far Right populism helped him win the Presidency twice, and how it enshrined a corporate establishment that he claimed to run against. Charles Derber presents a counter history of positive left populism and argues that populist parties gain power in eras of hard times for working people while mainstream parties lose voter support as they defend the existing system. Fighting Oligarchy: How Positive Populism Can Reclaim America makes the unorthodox case that only a left-leaning positive populist movement is likely to defeat Trump and his corporate regime.Derber highlights the core principles of resistance to build a new and sustainable US democracy.

Combining an in-depth exploration of equine behaviour with clinical practice from a new progressive perspective, Equine Behaviour in Practice: Understanding Horses and Treating Behaviour Problems focuses not just on the horse’s behaviour but also on the behaviour of the human interacting with the horse. Acclaimed Clinical Equine Behaviourist Debbie Busby delivers evidence-based knowledge that will equip readers with the understanding and skills to become effective equine behaviour consultants. Supported by considered discussion of how and why horses sometimes struggle to cope, the book comprehensively explains how to consult on and treat a range of equine behaviour problems.Rather than providing a formulaic "here’s the problem; here’s how to fix it", Busby encourages readers to develop a critical biopsychosocial evaluation based on an understanding of how horses evolved, their ethological and physiological adaptations, how they learn, and how their welfare and wellbeing can be assessed

This book examines the ways in which sport for development and peace (SDP) offers an opportunity for entrepreneurship to take place through and within sport, and how innovation in the context of SDP c

This edited volume from Japan's Research Subcommittee on How to Handle Ground Materials in Hydraulic Model Tests presents readers with a state-of-the-art overview of experimental and computational met

How did early modern societies think about disasters, such as earthquakes or floods? How did they represent disaster, and how did they intervene to mitigate its destructive effects? This collection sh

This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed.

Sociolinguistics is the study of the interaction between language and society. In this classic introductory work, Janet Holmes and Nick Wilson examine the role of language in a variety of social contexts, considering both how language works and how it can be used to signal and interpret various aspects of social identity. Divided into three parts, this book explains basic sociolinguistic concepts in the light of classic approaches, as well as introducing more recent research.This sixth edition has been revised and updated throughout, using key concepts and examples to guide the reader through this fascinating area, including:• New material on gender, social media and online use of language, codeswitching, and language policy• An updated companion website that is fully cross- referenced within this book and features video and audio materials and links to useful websites• Revised examples and exercises that include new material from Asia and South America• Fully updated further reading a

Through a concise and accessible overview, Economic Geography: The Basics examines how geographical concepts – place, space, territory, networks, and scale – enable the study of economic phenomena from a spatial perspective.

Neurodegenerative disorders are rising, yet most drugs temper symptoms. Nucleic Acids and Precision Therapies for Neuroprotection addresses this therapeutic shortfall directly, tracing how antisense o

This book fills a lacuna in the English-language literature dealing with Norway and the Holocaust by focusing on how Norwegian Jews and those who facilitated their rescue remembered the experience of

This study focuses on how Russian history textbooks published between 1992 and 2021 dealt with the topic of the Soviet period (1917–1991).