State-of-the-art methods for finding, securing, and retaining the best corporate sponsors The authoritative guide to creating and closing deals with irresistible ROIs Event Sponsorship provides step-b
Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision
Nothing could be more thrilling than scaling the highest mountain. This informative guide describes basic climbing techniques and the rigors involved, equipment and gear, and methods for beginners.
This Handbook fills the gaps of Open Geometry by explaining new methods, techniques and various examples. It comes with a CD-ROM featuring new source and various examples. Due to the platform independ
Knowledge Management and Organizational Memories presents models, methods, and techniques for building, managing and using corporate memories. These models incorporate knowledge bases, ontologies, doc
Series: Subcultures and Subversions: 1750-1850Graphene is the strongest material ever studied and can be an efficient substitute for silicon. This six-volume handbook focuses on fabrication methods, n
This volume and its companion, Volume 351, are specifically designed to meet the needs of graduate students and postdoctoral students as well as researchers, by providing all the up-to-date methods ne
Qualitative research (QR) is the method of inquiry that seeks to understand social phenomena within the context of the participants' perspectives and experiences. The research methods of QR are more f
Cutting-edge measurement technology for multidimensional systems The Mahalanobis-Taguchi Strategy presents methods for developing multidimensional measurement scales that are up to date with the mos
Researchers studying the role institutions play in causing and confronting environmental change use a variety of concepts and methods that make it difficult to compare their findings. Seeking to reme
Your Oracle career starts here! Ideal for those new to Oracle technology, this officially authorized entry-level book shows new DBAs various methods for backup and recovery--including Recovery Manager
Hutchings, an independent consultant and trainer, offers methods for getting work done at the office while retaining sanity and lowering stress. She gives tips for improving reading speed and memory,
Business 2000: International Business provides the user with information needed to conduct business in a global economy. From international trade, culture, and finance; to marketing, methods of condu
This text presents a general introduction to soft tissue biomechanics. One of its primary goals is to introduce basic analytical, experimental and computational methods. In doing so, it enables reader
Emotion moves us and reason guides us, declares Greenburg (psychology, York U., Toronto). He introduces students and readers new to counselling and psychotherapy to the basic attitudes and methods for
A sound statistical account of the principles and methods for the design and analysis of observational studies. Readers are assumed to have a working knowledge of basic probability and statistics, but
Along with providing a useful discussion of categorical data analysis techniques, this book shows how to apply these methods with the SAS System. The authors include practical examples from a broad ra
Methods to blend short-term techniques and profits into a longer-term trading programDespite reports of its demise, short-term tradingor swing tradingcontinues to b
Elementary and Intermediate Algebra, Second Edition, is designed for courses that seek to develop mathematical concepts using primarily numeric, symbolic and verbal approaches. Traditional methods and
One of the most successful dealmakers in the sports industry presents his unique negotiating strategies "Ron Shapiro's new book is insightful and entertaining. The lessons he learned and the methods h
Mutual funds have become the vehicle of choice for independent investors, and All About Mutual Funds, Second Edition, supplies the proven methods and practical tips needed to make the right choice eve
Shows how to spark a customer-to-customer dialogue that spreads like a virus, costs companies next to nothing, and dispenses of traditional marketing methods. Reprint. 100,000 first printing.
Regular practice makes perfect - and this is equally true of organic synthesis. Only the numerous and constantly new little tricks and tips make for elegant synthesis. Knowledge of synthesis methods,
Graphene is the strongest material ever studied and can be an efficient substitute for silicon. This six-volume handbook focuses on fabrication methods, nanostructure and atomic arrangement, electrica
This book offers readers step-by-step approaches for achieving quality and process improvement through the use of many techniques. These methods include statistical process control, flowcharting, Par
INVESTIGATING PREALGEBRA is a flexible worktext that supports a variety of teaching methods and prepares students for their first course in algebra. The book engages students in active learning, allow
This book/CD-ROM package blends theory, methods, psychology, and practice to introduce project management. It covers project management basics, from planning a project to evaluating performance, measu
* A comprehensive overview of stormwater and wastewater collection methods from around the world, written by leading experts in the field* Includes detailed analysis of system designs, operation, main
`With this book David de Vaus has written one of the best general research methods textbooks around. The use of different types of research design as the point of departure is a different and very hel
This book examines stress in organizational contexts. The authors review the sources and outcomes of job-related stress, the methods used to assess levels and consequences of occupational stress, alon
In recent years many of the conventional methods of insect control by broad spectrum synthetic chemicals have come under scrutiny because of their unde sirable effects on human health and the enviro
Jesusita Aragon earned the title "la partera," or midwife, at the age of fourteen. Apprenticed to her grandmother, she learned the traditional Hispanic methods of assisting childbirth. She w
Fulfill your potential with practices ranging from eastern disciplines such as Martial Arts and Yoga to western methods such as visualization and stress-reduciton.
Britain and France were the leading industrial nations in 18th-century Europe. This book examines the rivalry which existed between the two nations and the methods used by France to obtain the skilled
Solving problems in parallel and distributed computing through the use of bio-inspired techniques. Recent years have seen a surge of interest in computational methods patterned after natural phenomena
Series: Critical Concepts in LinguisticsThis second edition Encyclopedia supplies nearly 350 gold standard articles on the methods, practices, products, and standards influencing the chemical industri
Pattern transfer by dry etching and plasma-enhanced chemical vapor de position are two of the cornerstone techniques for modern integrated cir cuit fabrication. The success of these methods has also
Methods of design and fabrication of high-power diode lasers using proven semiconductor technologies are described in this book. The latter include epitaxy and optical lithography, mounting on heat si
HVAC-R Service CallsCD-ROM Courseware is intended to teach the basics of servicing HVAC-R equipment. The CD-ROM moves from general principles of troubleshooting methods and procedures to working wit
This comprehensive, practical resource gives educators at all levels essential information, techniques, and tools for understanding dyslexia and adapting teaching methods in all subject areas to meet