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Native Advertising

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Native Advertising ─ The Essential Guide
90 折
出版日:2017/10/28 作者:Dale Lovell  出版社:Kogan Page Ltd  裝訂:平裝
Native advertising impacts us all. If you own a smartphone, use social media or read content online, you will have been exposed to native advertising - often without even knowing it. Influenced by lea
優惠價: 9 1930
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Native Advertising ― Advertorial Disruption in the 21st Century News Feed
90 折
出版日:2018/07/08 作者:Lisa Lynch  出版社:Routledge  裝訂:精裝
Native Advertising explores the rapid rise of native advertising in US and European news organizations, considering the consequences of this form of content for news producers, news audiences, and the
優惠價: 9 2835
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The Native Advertising Advantage ─ Build Authentic Content That Revolutionizes Digital Marketing and Drives Revenue Growth
90 折
出版日:2017/04/28 作者:Mike Smith  出版社:McGraw-Hill  裝訂:精裝
An ad tech exec at Hearst reveals the next generation of marketing—and provides the insight you need to use it to beat the competition The Native Advertising Advantage reveals why native content is an
優惠價: 9 1026
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Native Advertising: Advertorial Disruption in the 21st-Century News Feed
90 折
出版日:2021/09/30 作者:Lisa Lynch  出版社:Routledge  裝訂:平裝
優惠價: 9 1011
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Content Confusion:News Media, Native Advertising, and Policy in an Era of Disinformation
滿額折
出版日:2025/11/18 作者:Michelle A. Amazeen; Mara Einstein  出版社:MIT Press Ltd  裝訂:平裝
優惠價: 79 2085
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出版日:2023/12/22 作者:Bruce Kilpatrick(EDI)  出版社:Springer Nature  裝訂:平裝
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2022/11/25 作者:Bruce Kilpatrick(EDI)  出版社:Springer Nature  裝訂:精裝
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Ogilvy on Advertising in the Digital Age
66 折
出版日:2018/01/09 作者:Miles Young  出版社:Bloomsbury Pub Plc USA  裝訂:精裝
From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a sequel to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.In this
優惠價: 66 752
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The Internet Advertising Report
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出版日:1997/01/01 作者:Mary Meeker  出版社:Harpercollins  裝訂:平裝
In this exciting follow-up to their successful The Internet Report, Wall Street’s Mary Meeker and the technology team at Morgan Stanley offer a groundbreaking look at the hot new world of advertising
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The Return of the Native 還鄉
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出版日:1995/02/05 作者:Thomas Hardy  出版社:Wordsworth Editions Ltd  裝訂:平裝
With an Introduction and Notes by Claire Seymour, University of Kent at Canterbury. The Return of the Native is widely recognised as the most representative of Hardy's Wessex novels. He evokes the dis
優惠價: 75 164
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Stink #2: The Incredible Super-Galactic Jawbreaker (New Cover)
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出版日:2021/03/09 作者:Megan McDonald; Peter H. Reynolds (ILT)  出版社:PBKCANWP  裝訂:平裝
Spurred by a newfound awareness of false advertising, Stink Moody becomes the proverbial kid in a candy store as his letter-writing campaign yields him heaps of free rewards.When Stink buys a mammoth
優惠價: 79 180
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Predatory Thinking
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出版日:2015/09/15 作者:Dave Trott  出版社:Macmillan UK  裝訂:平裝
Powerful strategies for how to out-think the competition, from a great of the advertising worldTwo explorers are walking through the jungle.Suddenly they hear a tiger roar.One explorer sits down and t
優惠價: 66 471
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Just Three Words
75 折
出版日:2015/04/21 作者:Melissa Brayden  出版社:Bold Strokes Books  裝訂:平裝
Sometimes the one you want is the one you least suspect...Accountant Samantha Ennis craves order and structure. As the bookkeeper at the boutique advertising agency she owns with her three best friend
優惠價: 75 483
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Red Dot Design Concept 2011/ 2012 Yearbook
75 折
出版日:2012/02/03 作者:Ken Koo (EDT)  出版社:Innovative Logistics Llc  裝訂:平裝
"Audience: A must for designers, product manufacturers, product managers, purchasing managers, advertising professionals, and product designers looking for innovations and new concepts to create very
優惠價: 75 1795
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Sika Deer―Biology and Management of Native and Introduced Populations
75 折
出版日:2009/02/03 作者:Dale R. McCullough (EDT); Seiki Takatsuki (EDT); Koichi Kaji (EDT)  出版社:Springer Verlag  裝訂:精裝
Sika deer, the graceful spotted deer of Japanese and Chinese art, originally were native to Asia from far-east Russia to Vietnam to the islands of Japan and Taiwan. They are widely raised in captivity
優惠價: 75 19574
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AIRBRUSH IN JAPAN 1
66 折
出版日:1993/01/01 作者:PETER FEIERABEND; BER  出版社:PAGE ONE  裝訂:平裝
Many of the illustrations contained in this volume are commissioned works, serving a particular purpose — generally that of advertising. Some works by Makoto Kawahara, Ikuo Takeda and Yosuke Onishi re
優惠價: 66 184
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Stink and the Incredible Super-Galactic Jawbreaker
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作者:Megan McDonald; Peter H. Reynolds  出版社:Scholastic Paperbacks  裝訂:平裝
Spurred by a newfound awareness of false advertising, Stink Moody becomes the proverbial kid in a candy store as his letter-writing campaign yields him heaps of free rewards.When Stink buys a mammoth
優惠價: 79 179
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Sterling, Best Dog Ever
66 折
出版日:2018/07/10 作者:Fork Aidan Cassie; Fork Aidan Cassie (ILT)  出版社:Farrar Straus & Giroux  裝訂:精裝
Sterling the dog has always wanted a home. But no home has ever wanted him. So when Sterling sees a sign on the side of the Butlery Cutlery Company advertising free "shipping to homes around the world
優惠價: 66 451
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English for Everyone - Teacher's Guide(平裝本)(美國版)*內附音檔網址
滿額折
出版日:2018/06/05 作者:DK  出版社:DK Pub  裝訂:平裝
An essential teacher's companion to an innovative, uniquely visual English-language course, this guide helps English teachers--including those for whom English is not their native language--create cle
優惠價: 79 450
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The Ohio Wildlife Encyclopedia ― An Illustrated Guide to Birds, Fish, Mammals, Reptiles, and Amphibians
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出版日:2018/05/01 作者:Shupe Scott  出版社:Skyhorse Pub Co Inc  裝訂:精裝
Ohio’s wildlife has always played an important role in the history of human beings inhabiting the state. Native Americans depended on birds, mammals, and fish for sustenance and the state’s first Euro
優惠價: 66 877
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The Choice Factory
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出版日:2018/02/12 作者:Richard Shotton  出版社:Harriman House Pub  裝訂:平裝
Voted #1 in the BBH World Cup of Advertising Books, 2018Winner of the Sales and Marketing Category at the 2019 Business Book AwardsBefore you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behaviour is shaped by psychological shortcuts.With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns and his own original research. The Choice Factory is written in an entertaining and highly-accessible format, with 25 short chapters, each addressing a cognitive bias and outlining simple ways to apply it to your own marketing challenges. Supporting his discussion, Shotton adds insights from new interviews with some of the smartest thinkers in advertising, including Rory Sutherland, Lucy Jameson and
優惠價: 79 651
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Quechua-spanish-english Dictionary ─ A Hippocrene Trilingual Reference
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出版日:2017/12/15 作者:Odi Gonzales  出版社:Hippocrene Books  裝訂:平裝
Quechua is a Native American language spoken by nearly 10 million people, primarily in the Andes region of South America. It is best known as the language of the ancient Inca empire. Alongside Spanish
優惠價: 79 899
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Dancing With the Devil in the City of God ─ Rio De Janeiro and the Olympic Dream
滿額折
出版日:2016/07/05 作者:Juliana Barbassa  出版社:Touchstone Books  裝訂:平裝
From prizewinning journalist and Brazilian native Juliana Barbassa comes a deeply reported and beautifully written account of the seductive and chaotic city of Rio de Janeiro as it struggles with pove
優惠價: 66 401
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出版日:2016/03/17 作者:Brad Montgomery-anderson  出版社:Univ of Oklahoma Pr  裝訂:平裝
The Cherokees have the oldest and best-known Native American writing system in the United States. Invented by Sequoyah and made public in 1821, it was rapidly adopted, leading to nineteenth-century Ch
優惠價: 1 2397
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Bird Love
滿額折
出版日:2015/10/27 作者:Leila Jeffreys  出版社:Harry N Abrams Inc  裝訂:精裝
Fine art photographer Leila Jeffreys captures the beauty and diversity of some of our most colorful and elegant feathered friends. From the exotic birds of her native Australia to those of North Ameri
優惠價: 79 1501
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Play Dead
75 折
出版日:2014/04/08 作者:Anne Frasier; Natalie Ross (NRT)  出版社:Brilliance Audio  裝訂:有聲書
No one is more familiar with Savannah's dark side than homicide detective and native resident Elise Sandburg. She's been haunted for years by her own mysterious past: she was abandoned as a baby in on
優惠價: 75 337
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The Antelope Wife
66 折
出版日:2012/08/28 作者:Louise Erdrich  出版社:Harpercollins  裝訂:平裝
One of America's most celebrated authors offers a powerful story suffused with a Native American sense of magic. Originally an important hunting ground for the Ojibway, the city of Minneapolis draws f
優惠價: 66 376
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The Devil Colony
66 折
出版日:2012/03/27 作者:James Rollins  出版社:PBKHARPK  裝訂:平裝
Deep in the Rocky Mountains, a gruesome discovery—hundreds of mummified bodies—stir international attention and fervent controversy. Despite doubts to the bodies’ origins, the local Native American He
優惠價: 66 200
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出版日:2009/09/15 作者:Harvey J. Sindima  出版社:Univ Pr of Amer  裝訂:平裝
Focusing solely on well-known religions is an approach that impoverishes religious studies. Rather, this book introduces the diverse religious experience of Africans, Native Americans, and the indigen
優惠價: 1 2939
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Cannibal ─ The True Story Behind the Maneater of Rotenburg
66 折
出版日:2005/01/30 作者:Lois Jones  出版社:Berkley Pub Group  裝訂:平裝
Provides a close-up journey into the bizarre and twisted world of German native Armin Meiwes, who killed and ate a man who answered his ad in an Internet chat room catering to cannibals.
優惠價: 66 211
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Insight Guides: New Mexico (墨西哥)
75 折
出版日:2004/02/01 作者:Brian Bell  出版社:INSIGHT GUIDES  裝訂:平裝
Three cultures—Native American, Hispanic, and Anglo—have left their signatures in New Mexico. Insight Guides' stunning new first edition includes expert evaluations of the must-see sites, from the bre
優惠價: 75 450
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American Indian Art ─ American Indian Art
75 折
出版日:2002/08/01 作者:Stephanie Salomon  出版社:Charlesbridge Pub Inc  裝訂:精裝
Introduces Native American art to children with a series of twelve color images and questions designed to help them understand what they are seeing.
優惠價: 75 572
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出版日:1998/03/01 作者:Hoda Barakat; Sophie Bennett (TRN)  出版社:Interlink Pub Group Inc  裝訂:平裝
This series is designed to bring to North American readers the once-unheard voices of writers who have achieved wide acclaim at home, but are not recognized beyond the borders of their native lands. W
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Navajo-English Dictionary
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出版日:1994/03/01 作者:C. Leon Wall; William Morgan; Leon Wall  出版社:Hippocrene Books  裝訂:平裝
Navajo is spoken in the American Southwest (primarily Arizona, New Mexico, and Utah) by the Navajo people, or Dine'. The largest of all the Native American tribes, the Navajo are one of the few tribes
優惠價: 79 449
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The Technological Republic: Hard Power, Soft Belief, and the Future of the West
滿額折
出版日:2025/02/18 作者:Alexander C. Karp and Nicholas W. Zamiska  出版社:Random House Inc  裝訂:平裝
From one of tech’s boldest thinkers and his longtime deputy and advisor, a sweeping indictment of Silicon Valley, showing how the West has slid into a culture of complacency, even as we enter a new era of mounting global threats.Silicon Valley has lost its way. From the founding of the American republic through much of the twentieth century, our most brilliant engineering minds collaborated with government to advance world-changing technologies. Their efforts secured the West’s dominant place in the geopolitical order. But that relationship has now eroded, with perilous repercussions.The focus of tech companies drifted to consumers, as they constructed elaborate online advertising and social media platforms. The market rewarded this shallow engagement with the potential of technology. The result? An entire generation of talented engineers and founders built photo-sharing apps and marketing algorithms, often unwittingly becoming vessels for the ambitions of others and depriving themselv
優惠價: 7 558
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The Kamogawa Food Detectives
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出版日:2024/04/04 作者:Hisashi Kashiwai; 柏井壽  出版社:Pan Macmillan  裝訂:平裝
Tender, heartwarming and deeply comforting, The Kamogawa Food Detectives is the start of a beautiful and uplifting series that celebrates the joy of delicious food and good company.The Kamogawa Food Detectives, translated from Japanese by Jesse Kirkwood, is the first book in the bestselling, mouth-watering Japanese sleuthing series for fans of Before the Coffee Gets Cold.What’s the one dish you’d do anything to taste just one more time?Down a quiet backstreet in Kyoto exists a very special restaurant. Run by Koishi Kamogawa and her father Nagare, the Kamogawa Diner treats its customers to wonderfully extravagant meals. But that's not the main reason to stop by . . .The father-daughter duo have started advertising their services as 'food detectives'. Through ingenious investigations, they are capable of recreating a dish from their customers' pasts – dishes that may well hold the keys to forgotten memories and future happiness.From the widower looking for a specific noodle dish that his
優惠價: 7 384
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The Secret Garden ( Classic Starts®)
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出版日:2023/01/17 作者:Frances Hodgson Burnett  出版社:Union Square & Co.  裝訂:精裝
When the newly orphaned Mary Lennox leaves her native India and arrives at her uncle’s mansion in Yorkshire, everything seems strange to her. Then Mary hears of a mysterious, neglected garden. With the help of some new friends, she plans to uncover its secrets . . . and make it blossom once again.
優惠價: 79 300
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Classical Music:An Illustrated History
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出版日:2021/09/30 作者:Richard Bratby; Nik Neves  出版社:NQ Publishers  裝訂:精裝
The story of Classical Music in picture, word and sound, from Hildegard of Bingen to Saariaho. Introduces the greatest composers and lets readers hear their most famous works as they read. Shows the instruments and how they are played and combined to make music.Presents a selection of the most well-known operas, symphonies, ballets and concertos. AGES: 8 plus AUTHOR: Richard Bratby is deputy music critic at The Birmingham Post and writes regularly for Gramophone and The Spectator. He is passionate about communicating the joy of classical music to audiences of all ages.Nik Neves is a Brazilian illustrator and graphic artist whose work is widely published in editorial and advertising. SELLING POINTS: . Compelling text is full of fun facts and snippets of information on the life and times of great musicians .Features an app with 100 short audio clips and 90 minutes of listening time . Listen to the music as you read . Includes a good selection of women composers & musicians .The perfe
優惠價: 95 626
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Stink: Twice as Incredible (Book1-2)
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出版日:2021/09/07 作者:Megan McDonald; Peter H. Reynolds  出版社:Candlewick Pr  裝訂:平裝
Kick-start a Stink collection with a way-cool bind-up of his first two adventures.Get two times the Stink in one book! Featuring:Stink: The Incredible Shrinking KidShrink, shrank, shrunk! Every morning Judy measures Stink, and it’s always the same: three feet eight inches tall. Until, that is, the day the ruler reads a quarter-inch less. Can it be? Is Stink shrinking?Stink and the Incredible Super-Galactic JawbreakerSpurred by a newfound awareness of false advertising, Stink Moody becomes the proverbial kid in a candy store as his letter-writing campaign yields him heaps of rewards.
優惠價: 79 270
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Dubliners 都柏林人 (Collector's Edition)
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出版日:2021/09/02 作者:James Joyce  出版社:Wordsworth Editions Ltd  裝訂:精裝
Living overseas but writing, always, about his native city, Joyce made Dublin unforgettable. The stories in Dubliners show us truants, seducers, gossips, rally-drivers, generous hostesses, corrupt politicians, failing priests, amateur theologians, struggling musicians, moony adolescents, victims of domestic brutishness, sentimental aunts and poets, patriots earnest or cynical, and people striving to get by. In every sense an international figure, Joyce was faithful to his own country by seeing it unflinchingly and challenging every precedent and piety in Irish literature.
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