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Research Methods

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ISE Business Research Methods
95 折
出版日:2021/03/02 作者:Pamela Schindler  出版社:McGraw-Hill Education  裝訂:平裝
Business Research Methods, 14e, contains stand-alone chapters that reflect research industry practices using real examples from all areas of business. In collaborations with over two dozen industry researchers, Schindler writes a real-world research methods book that distinguishes between big data analytics and small data with an emphasis on decision making. She eloquently covers ethical issues and their solutions, and has added more coverage of process models, sampling how-to, and data preparation.Conscious of the different learning styles of students, Schindler provides appropriate cues for both visual and verbal learners through the use of in-text exhibits, bolded key terms, conceptual photos throughout and research though-leader quotes in PowerPoints for each chapter. She also used various interim GreenBook Research Industry Trends (GRIT) reports to guide the research for this revision. The latest GRIT Report is based on the largest study of research suppliers and users ever conduc
優惠價: 95 1406
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出版日:2013/02/26 作者:BOUGIE  出版社:JOHN WILEY & SONS;LTD  裝訂:平裝
"Research Methods for Business: A Skill Building Approach is a concise and straightforward introduction for students to the world of business research. The skill building approach provides students wi
優惠價: 1 1420
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Research Methods, Design, and Analysis
95 折
出版日:2014/01/01 作者:Christensen; Johnson; Turner  出版社:雙葉書廊  裝訂:平裝
Encourages mastery of the basic principles of psychological research Research Methods, Design, and Analysis, 12/e, provides an understanding of the research methods used to investigate human thou
Business Research Methods
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出版日:2006/01/01 作者:COOPER  出版社:Mcgraw-Hill; Inc.  裝訂:平裝
This book offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the ric
優惠價: 1 1080
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Business Research Methods
滿額折
出版日:2012/08/07 作者:Zikmund  出版社:SOUTH-WESTERN  裝訂:平裝
This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating r
優惠價: 1 1240
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出版日:2012/05/03 作者:Theresa L. White; Donald H. McBurney  出版社:Cengage Learning  裝訂:精裝
White (psychology, LeMoyne College, and neuroscience and physiology, State U. of New York Upstate Medical U.) and McBurney (psychology, U. of Pittsburgh) offer a textbook on research methods for under
優惠價: 1 1440
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Research Methods in Psychology
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出版日:2000/01/01 作者:SHAUGHNESSY  出版社:Mcgraw-Hill; Inc.  裝訂:平裝
This text emphasises problem solving and gives thorough coverage of descriptive, experimental and applied methods. It includes more than 100 new references to reflect the latest thinking.
優惠價: 1 800
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出版日:2018/01/01 作者:Frederick J. Gravetter; Lori-Ann B. Forzano  出版社:Wadsworth Pub Co  裝訂:精裝
See how interesting experimental and nonexperimental research can be with RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, 6th Edition. Inviting and conversational, the text leads you through the researc
出版日:2010/01/01 作者:SAUNDERS  出版社:PEARSON  裝訂:平裝
A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The fifth edition of Resear
優惠價: 1 1120
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出版日:2008/01/01 作者:SHI  出版社:Cengage Learning  裝訂:平裝
本書內容包含Ch. 1: Scientific Foundations of Health Services Research Ch. 2: Conceptualizing Health Services Research Ch. 3: Groundwork in Health Services Research Ch. 4: Research Review Ch. 5: Secondary An
優惠價: 1 1250
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出版日:2017/01/31 作者:Howard Lune ; Bruce L. Berg  出版社:Pearson  裝訂:平裝
For courses in Research Methods in Political Science and Sociology, and in Qualitative Research Methods Raising questions, rather than giving answers Qualitative Research Methods for the Social
Social Research Methods: Qualitative and Quantitative Approaches (IE 7E)
滿額折
出版日:2013/07/01 作者:W. Lawrence Neuman  出版社:Allyn & Bacon  裝訂:平裝
Social Research Methods: Qualitative and Quantitative Methods 7e is a highly regarded text that presents a comprehensive and balanced introduction to both qualitative and quantitative approaches to so
優惠價: 1 1160
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Research Methods for Business: A Skill Building Approach, 5e
95 折
出版日:2010/01/01 作者:UMA SEKARAN; ROGER BOUGIE  出版社:智勝文化  裝訂:平裝
Research Methods for Business: A Skill Building Approach,5th Edition is a concise and straightforward introduction for students to the world of business research. The skill building approach provides
BUSINESS RESEARCH METHODS企業研究方法
滿額折
出版日:2007/06/01 作者:DONALD R. COOPER  出版社:麥格羅希爾  裝訂:平裝
Donald R. Cooper與Pamela S. Schindler的Business Research Methods是研究方法書籍的長青樹,歷經改版九次而不衰,也可謂企業研究方法教科書中的翹楚。書中除了介紹企業研究所需了解的方法論、研究設計、資料蒐集與分析的技巧外,也教導讀者如何利用網路資源來取得研究所需的素材。相較於坊間的研究方法書籍,本書並不以玄學般的抽象文字來講述相關的理論邏輯或哲學
優惠價: 1 900
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作者:HICKS  出版社:W.B. SAUNDERS COMPANY  裝訂:平裝
Struggling to do a project or dissertation, evaluate published research or conduct your own research? Help is at hand with this 5th edition of Research Methods for Clinical Therapists, which explains,
優惠價: 1 2087
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出版日:2007/01/01 作者:SAUNDERS  出版社:PEARSON  裝訂:平裝
優惠價: 1 1050
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出版日:1997/01/01 作者:SHI  出版社:ITP  裝訂:平裝
優惠價: 1 1050
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Routledge Handbook of Research Methods in Military Studies
滿額折
出版日:2010/11/26 作者:Joseph Soeters (EDT); Patricia M. Shields (EDT); Bas Rietjens (EDT)  出版社:Taylor & Francis  裝訂:精裝
This volume offers an overview of the methodologies of research in the field of military studies. The military is not just like any organization or profession. It is an organization that is heavily in
優惠價: 1 12600
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Political Science Research Methods ― Exploring America at a Crossroads
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出版日:2013/10/30 作者:Cal Clark  出版社:World Scientific Pub Co Inc  裝訂:精裝
The principal goal of this textbook is to provide clear and elementary descriptions of the major statistical techniques used in political and social science research. The book is built on two basic as
優惠價: 9 2295
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The Routledge Handbook of Planning Research Methods ― A Case-based Guide to Research Design
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出版日:2008/07/31 作者:Elisabete Silva (EDT); Patsy Healey (EDT); Neil Harris (EDT); Pieter Van Den Broeck (EDT)  出版社:Taylor & Francis  裝訂:精裝
The Routledge Handbook of Planning Research Methods is an expansive look at the traditions, methods, and challenges of research design and research projects in contemporary urban planning. Through cas
優惠價: 1 11970
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Research Methods in Applied Linguistics ― Quantitative, Qualitative, and Mixed Methodologies
滿額折
出版日:2007/12/29 作者:Zoltan Dornyei  出版社:Oxford Univ Press USA  裝訂:平裝
This is a very practical and accessible book that offers a comprehensive overview of research methodology in applied linguistics by describing the various stages of qualitative and quantitative invest
優惠價: 1 1350
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出版日:2002/01/01 作者:LOBIONDO-WOOD  出版社:ELSEVIER  裝訂:平裝
優惠價: 1 1120
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Research Methods 9/e
滿額折
出版日:2013/01/01 作者:McBurney; White  出版社:滄海  裝訂:平裝
優惠價: 1 1100
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Marketing Analytics ─ A Practitioner's Guide to Marketing Analysis and Research Methods
滿額折
出版日:2015/09/30 作者:Ashok Charan  出版社:World Scientific Pub Co Inc  裝訂:平裝
The digital age has transformed the very nature of marketing. Armed with smartphones, tablets, PCs and smart TVs, consumers are increasingly hanging out on the internet. Cyberspace has changed the way
優惠價: 9 2387
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Marketing Analytics ─ A Practitioner's Guide to Marketing Analytics and Research Methods
滿額折
出版日:2015/01/30 作者:Ashok Charan (EDT)  出版社:World Scientific Pub Co Inc  裝訂:精裝
The digital age has transformed the very nature of marketing. Armed with digital devices, consumers are increasingly hanging out on the internet. Cyberspace has changed the way they communicate, and t
優惠價: 9 4774
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出版日:1992/01/01 作者:Nunan  出版社:Cambridge University Press  裝訂:平裝
出版日:2006/01/01 作者:LOBIONDO-WOOD  出版社:ELSEVIER  裝訂:平裝
優惠價: 1 1200
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Research Methods ― A Practical Guide for Students and Researchers
滿額折
出版日:2017/07/27 作者:Willie Chee Keong Tan  出版社:World Scientific Pub Co Inc  裝訂:平裝
優惠價: 9 1163
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RESEARCH METHODS: A PRACTICAL GUIDE FOR STUDENTS AND RESEARCHERS
滿額折
出版日:2017/07/27 作者:TAN WILLIE  出版社:World Scientific Pub Co Inc  裝訂:精裝
優惠價: 9 1775
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企業研究方法
滿額折
出版日:2018/12/27 作者:Pamela S. Schindler  出版社:Mcgraw-Hill; Inc.  裝訂:平裝
一、結合理論與實務,使得者了解企業研究本身、思考模式、研究程序與內涵。 二、強調管理決策應用,深入探討研究計畫的規模與設計、管理問題、研究問題、調查問題、測量問題 及各種資料調查的方法與工具,幫助讀者有系統地取得研究所需資料。 三、除了詳細說明各種常用統計方法外,亦比較各式統計方法(如統計模型假設、應用時機、實例圖表 說明),讓讀者了解資料分系的原理與應用。
優惠價: 1 820
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傳播研究方法
90 折
出版日:2010/09/01 作者:陳國明; 彭文正; 葉銀嬌; 安然  出版社:威仕曼文化  裝訂:平裝
《傳播研究方法》是華人社會第一本由身居台灣、中國大陸、與美國的四位華人傳播學者共同書寫,可算是目前華人傳播學界最為完善的傳播研究方法教科書。本書內容包含了奠基篇、設計篇、方法篇、與統計篇四大部份,除了研究方法本身,也涵蓋了方法學與方法論的基本原理和論述,並詳細地說明了統計分析的原則與操作法;舉例方面,也都能從華人社會的角度出發,以配合華人的閱讀。整合起來,可讓讀者在井然有序的編排與精簡扼要的解說情
優惠價: 9 540
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當代社會研究法:質化與量化取向
滿額折
出版日:2020/09/01 作者:W. Lawrence Neuman  出版社:學富文化  裝訂:平裝
如果想知道為什麼你應該購買這本新版的《當代社會研究法》,以下是五個你非買不可的好理由!1.在整本書裡,作者已經加強以及擴充了關於更廣泛的社會研究方法論議題的討論內容,而不只是狹隘地探討各種研究技術的應用方式而已。其中包括了整合量化以及質化取向、把社會研究置入於更大的科學事業的脈絡之中、以及解釋文化與文化信念對於進行社會科學研究的關聯性。2.作者更新了關於社會研究各種認識論基礎的討論內容,並且在其中
優惠價: 95 760
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Sensation and Perception (Asia edition)
滿額折
出版日:2022/01/01 作者:E. Bruce Goldstein; Laura Cacciamani  出版社:Cengage Learning  裝訂:平裝
Time-tested features from previous editions -- including "Demonstrations" illustrating principles in action, "Methods" sections and "Developmental Dimension" segments -- have been updated and carried over into the 11th edition.The Exploration feature in MindTap -- the digital learning experience available with the text -- enables students to view experimental stimuli, perceptual demonstrations and short film clips about the research discussed in the text. These features have been thoroughly updated, and new items have been added to the labs carried over from the previous edition. Most of the items have been generously provided by researchers in vision, hearing and perceptual development.Reflecting the latest developments from the field, the 11th edition has been updated throughout with discussions of cutting-edge research. Especially noteworthy are a revised and more "student friendly" Chapter 1: Introduction to Perception and an expanded treatment of basic auditory mechanisms and musi
優惠價: 1 1630
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Minipigs in Biomedical Research 2010(英文版DVD-網路養豬系列4)
滿額折
出版日:2010/11/01 作者:賴永裕; 吳明哲; 朱賢斌; 林錫璋; 陳坤照  出版社:行政院農業委員會特有生物研究保  裝訂:平裝
Taiwan Livestock Research Institute has seven stations to conserve native farm animals for biodiversity research. Mini-pig genetic resources has been conserved and established to promote the laborator
優惠價: 85 85
庫存:1
Science Research Writing: A Guide for Non-Native Speakers of English
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出版日:2010/01/30 作者:Hilary Glasman-deal  出版社:World Scientific Pub Co Inc  裝訂:精裝
This book is designed to enable non-native English speakers to write science research for publication in English. It is a practical, user-friendly book intended as a fast, do-it-yourself guide for th
優惠價: 9 1775
庫存:1
出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
庫存:1
出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
庫存:1
TEACHER'S HANDBOOK
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出版社:HEINLE & HEINLE PUBLISHERS  裝訂:平裝
Teacher’s Handbook emphasized real-world practice by presenting a concise theoretical review followed by provocative case studies that illustrate different methods for teaching ESL and foreign languag
優惠價: 95 665
庫存:1
台灣中醫臨床醫學雜誌第三十卷一期:中醫臨床研究與應用專輯
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出版日:2024/01/01 作者:皮國立-總編輯  出版社:台灣中醫臨床醫學會  裝訂:平裝
臨床療效是醫學的生命!離開臨床無醫學。 本書「中醫臨床研究與應用」,由陳麒方、皮國立兩位教授學者主編,共收錄9篇文章以及1篇中醫臨床醫學雜誌論文總清單。文章作者群涵蓋美國、中國、印度、新加坡、台灣的醫藥衛生領域20位專家學者,文章主題包含:探討針灸SWOT分析、故宮古畫灸療圖的研究、濃縮生藥的藥品管理專題討論、江戶漢醫針灸書研究、日本時代台灣漢醫著作研究、遣唐使傳播的經方書貞元《傷寒論》、溫病時方的方劑研究、中醫背痛防治、住院會診醫案。另有目前發行時間最長的台灣中醫藥期刊《中醫臨床醫學雜誌》論文總清單900篇完整書目。本書對臨床醫學各個面向不論是鍼灸、藥品、醫學典籍應用、醫藥文化、中醫證候治療、醫史發展,都有論述,是一本相當有意義的中醫學術書。 This book "Research and Application of Eastern Clinical Medicine" is edited by two scholars, Prof./Dr. CHEN Chi-Fang and Prof. PI Kuo-Li. It contains a total of 9 articles and a comprehensive list of articles in Taiwan Journal of Clinical Chinese Medicine (TJCCM). Group of the article covers 20 experts and scholars in the field of health from the United States, China, India, Singapore, and Taiwan. The topics of the article include: SWOT analysis of acupuncture, research on moxibustion therapy pictures in ancient paintings, special discussions on drug management of concentrated crude drugs, Edo period han medical acupuncture books, research on Chinese me
優惠價: 9 360
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Finite Element Simulations with ANSYS Workbench 2023
滿額折
出版日:2023/09/05 作者:李輝煌  出版社:全華圖書  裝訂:平裝
This book is a comprehensive and easy to understand workbook. It utilizes step-by-step instructions to help guide readers to learn finite element simulations. Twenty seven case studies are used throughout the book. Many of these cases are industrial or research projects the reader builds from scratch. An accompanying DVD contains all the files readers may need if they have trouble. Relevant background knowledge is reviewed whenever necessary. To be efficient, the review is conceptual rather than mathematical, short, yet comprehensive. Key concepts are inserted whenever appropriate and summarized at the end of each chapter. Additional exercises or extension research problems are provided as homework at the end of each chapter.
優惠價: 95 836
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