Baywood's Technical Communications Series, Series Editor: Charles H. Sides LOOK INSIDE About the Book The Flowering of a Tradition, which describes the development of technical, or practical, writing
How is cultural identity accomplished interactively? What happens when different cultural identities contact one another? This book presents a series of papers, from classic essays to original exposit
This research volume serves as a comprehensive resource for psychophysiological research on media responses. It addresses the theoretical underpinnings, methodological techniques, and most recent rese
Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how p
Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines—political communication, public relations and political science—to explore the area
Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech. Coverage includes the categorizati
Designed as a handbook, this text provides media, speech (public speaking, interpersonal, small group, and organizational communication), and theatre educators with both the theoretical and practical
