滿額折
Introduction To Travel And Tourism: An International Approach
商品資訊
ISBN13：9780471288626
出版社：John Wiley & Sons Inc
作者：Coltman
出版日：1989/03/01
裝訂／頁數：平裝／384頁
定價
：NT$ 7047 元優惠價
：
90 折 6342 元
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商品簡介
商品簡介
Chapter 1 Introduction: A Trip Through Time
Chapter 2 Travel Patterns and Trends
Chapter 3 Leisure Time and Tourism
Chapter 4 Travel Motivators and Destination Life Cycles
Chapter 5 Attractions
Chapter 6 Governments and Tourism
Chapter 7 Tourist Statistics
Chapter 8 Transportation Methods
Chapter 9 Automotive Travel
Chapter 10 Rail Travel
Chapter 11 Ship Travel
Chapter 12 Air Travel
Chapter 13 Accommodations
Chapter 14 Timesharing
Chapter 15 Conventions and Incentive Travel
Chapter 16 Food Services
Chapter 17 Economic Impacts
Chapter 18 Environmental Impacts
Chapter 19 Cultural Impacts
Chapter 20 Planning
Chapter 21 An Introduction to Feasibility Studies
Chapter 22 Marketing
Chapter 23 Tour Wholesalers and Operators
Chapter 24 Travel Agencies
Appendix An Introduction to Franchising
Index
Chapter 2 Travel Patterns and Trends
Chapter 3 Leisure Time and Tourism
Chapter 4 Travel Motivators and Destination Life Cycles
Chapter 5 Attractions
Chapter 6 Governments and Tourism
Chapter 7 Tourist Statistics
Chapter 8 Transportation Methods
Chapter 9 Automotive Travel
Chapter 10 Rail Travel
Chapter 11 Ship Travel
Chapter 12 Air Travel
Chapter 13 Accommodations
Chapter 14 Timesharing
Chapter 15 Conventions and Incentive Travel
Chapter 16 Food Services
Chapter 17 Economic Impacts
Chapter 18 Environmental Impacts
Chapter 19 Cultural Impacts
Chapter 20 Planning
Chapter 21 An Introduction to Feasibility Studies
Chapter 22 Marketing
Chapter 23 Tour Wholesalers and Operators
Chapter 24 Travel Agencies
Appendix An Introduction to Franchising
Index
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