The Advanced Guide to Real Estate Investing ─ How to Identify the Hottest Markets and Secure the Best Deals

If you're interested in real estate investing, you may have noticed the lack of coverage it gets in mainstream financial media, while stocks, bonds, and mutual funds are consistently touted as the safest and most profitable ways to invest. According to real estate guru Ken McElroy, that's because financial publications, tv and radio programs make the bulk of their money from advertising paid for by the very companies who provide such mainstream financial services. On the other hand, real estate investment is something you can do on your own--without a large amount of money up front. Picking up where he left off in the bestselling ABC's of Real Estate Investing, McElroy reveals the next essential lessons and information that no serious investor can afford to miss. Building on the foundation of real estate investment 101, McElroy tells readers:

How to think--and operate--like a real estate mogul

How to identify and close expert deals

Why multifamily housing is the best real estate investment out there

How to surround yourself with a team that will help maximize your money

How to avoid paying thousands in taxes by structuring property sales wisely

Important projections about the future of real estate investment

Ken McElroy, Principal and Co-Partner of MC Companies, has over 26 years of
senior level experience in multifamily asset and property management,
development. Having purchased over $400 million in real estate in the past two
years, Ken brings a unique property management perspective when estimating a
property’s potential value. Ken oversees the company’s asset portfolio and leads
the day-to-day operations including financial and operating analysis, investor
relations and business development. An industry veteran, Ken has served in
leadership roles in multi-family asset and property management for more than
26 years. He is also an expert in development, project/construction
management, investment analysis and acquisitions/dispositions, as well as
business development and client relations.

MC Companies is a full-service real estate investment and property management
group that since 1985 has developed, built and managed multi-family housing
communities. Its current portfolio includes units in Arizona (Phoenix, Tucson,
Goodyear, Scottsdale, Green Valley, and Sun City); Las Vegas, Nevada; Portland,
Oregon; Oklahoma (Oklahoma City and Tulsa) and Texas (Austin, Dallas,
Houston, Plano, and San Antonio).

?The MC Companies combined core strengths create value and is the foundation
for the company we built. For us, a culture of partnership isn’t something we
hang on the wall. It’s something we actually live minute-by-minute when we
bring on a new property management contract, run the numbers on an
apartment community we’re thinking about buying or map out the strategic
direction for our company in the coming year. It’s our mutual respect, our
respective talents and our combined actions that come into play and create our
commitment to Sharing the Good Life with our families, friends, investors,
employees and our family of community residents."