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Open Innovation Through Strategic Alliances ─ Approaches for Product, Technology, and Business Model Creation
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Open Innovation Through Strategic Alliances ─ Approaches for Product, Technology, and Business Model Creation

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:NT$ 5500 元
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904950
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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作者簡介

商品簡介

"Open Innovation through Strategic Alliances demonstrates the vital role and applications of strategic alliances in organizations when creating and applying knowledge for the development of new products, technologies, or business models. This edited collection builds solid knowledge sources and insights into understanding open innovation through inter-organizational alliances. Culpan provides readers with a clear and comprehensive understanding of the utilization of inter-firm partnerships in realizing firm innovation, which is considered crucial for achieving long-term growth and competitive advantage. This book is a valuable tool for understanding the theoretical and practical insights of open innovation business models using strategic alliances"--

作者簡介

Refik Culpan is a Professor of Management and International Business at the School of Business Administration, Pennsylvania State University at Harrisburg, USA. He has numerous book and journal publications. He is the founder and editor-in-chief of the International Journal of Strategic Business Alliances, and serves on the editorial boards of several other publications.

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優惠價:90 4950
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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