Microeconomics is often introduced through supply and demand graphs. But beneath those graphs lies something deeper, the study of incentives, trade offs, and constrained decision making.
Microeconomics Made Easy For Beginners provides a structured and accessible introduction to the core principles that shape individual markets. Rather than overwhelming readers with abstract mathematics or excessive jargon, this book focuses on clarity, behavioral logic, and real world application.
Readers will learn how prices form through the interaction of supply and demand, how elasticity determines pricing power and revenue outcomes, how consumers allocate limited income under budget constraints, and how firms structure production, costs, and competitive strategy. The book also explores market structures from perfect competition to monopoly, introduces strategic interaction through game theory, and explains how externalities and information asymmetry distort otherwise efficient outcomes.
This book is intentionally streamlined and focused on microeconomics alone.
It serves as a lighter and more concentrated version of my larger work, Macro and Micro Economics Made Easy (2nd Edition) Study Guide and Workbook For Beginners: For Adults, College and High School Students Learn Economics Faster, which integrates both micro and macroeconomic systems in greater depth and connects small scale decisions to broader economic forces.
If you want a clear and disciplined foundation in microeconomic reasoning without expanding into macroeconomic frameworks, this book is designed to provide that structure.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
