Sales Leadership Made Simple is for the manager who was promoted because they could sell and is now figuring out how to lead. The skills that made you a great salesperson - personal drive, closing instinct, individual performance - are exactly the skills that will make you a poor manager if you do not make the shift. Your number is not your number anymore. Your team's number is your number.
Most sales managers were never taught how to manage. They were taught how to sell, and then given a team. The transition is not automatic. The instincts that served you as a rep - personal hustle, closing drive, individual accountability - can work against you as a manager if you apply them the same way.
This book covers the systems, frameworks, and leadership principles that turn individual performance into team performance. It is built around one conviction: a well-run sales team does not depend on any one person, including the manager.
What this book covers: Pipeline management and probability-based forecasting. The KPI framework that tells you where to coach before the number misses. How to build a team that does not depend on any one person. The internal game of leadership - because your attitude is your team's environment. How to coach underperformers and top performers differently. How to run a sales meeting that actually develops your team. Recruiting, onboarding, and building a talent pipeline. Remote and hybrid team management. Forecasting and reporting upward with confidence.
Your job is not to sell. Your job is to build a team that sells. Plain language. Real frameworks. No filler. Book 2 in the Sales 101 series by Christopher G. Brooks.
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