Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customersThe Seven Keys to Managing Strategic Accounts provides decision makers with a pro
While the concept of global account management (GAM) is not new, there are numerous differences (both subtle and overt) between it and the conventional management of overseas accounts. So what are th
The purpose of the Strategies for Teaching series is to help music teachers implement the K-12 National Music Education Standards and MENC's Prekindergarten Standards. Hundreds of music teachers acros
The classic guide to cashing in on your million-dollar ideaWhether you've invented a great new product, or you have an idea for an app, an online business, or a reality show, How to License Your Milli
Today's investor is faced with a myriad of investment options and strategies. Whether you are seeking someone to manage your money or are a self-directed investor deciding to tackle the market on your
One-of-a-kind coverage on the fundamentals of foundation analysis and design Analysis and Design of Shallow and Deep Foundations is a significant new resource to the engineering principles used in th
This pocket reference and revision guide is a must for all medical students and junior doctors preparing for major exams in clinical medicine or needing a rapid reminder of essential facts during a cl
This brand new title in the Lecture Notes series covers a core element of the medical school curriculum. It presents the basic science needed to understand mechanisms of disease and describes the cli
From Abdominal Pain and Bradycardia to Uveitis and White Cell Counts, this new pocket guide will provide rapid facts for use in everyday clinical practice.Rapid Differential Diagnosis is the second ti