TOP
紅利積點抵現金,消費購書更貼心
篩選商品
縮小範圍
搜尋結果 /

Communication Research Methods

124301
1 / 3108
Communication Research Methods
90 折
出版日:2019/01/18 作者:Gerianne Merrigan; Carole Huston  出版社:Oxford Univ Pr  裝訂:平裝
Ideal for research methods courses covering multiple methodologies, Communication Research Methods is the only text that uses a research-as-argument approach to help students not only become more effe
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Understanding Communication Research Methods ― A Theoretical and Practical Approach
90 折
出版日:2018/10/18 作者:Stephen M. Croucher; Daniel Cronn-Mills  出版社:Routledge  裝訂:精裝
Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide t
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Understanding Communication Research Methods ― A Theoretical and Practical Approach
90 折
出版日:2018/10/18 作者:Stephen M. Croucher; Daniel Cronn-Mills  出版社:Routledge  裝訂:平裝
Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide t
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Communication Research Methods in Postmodern Culture ─ A Revisionist Approach
90 折
出版日:2017/11/01 作者:Larry Z. Leslie  出版社:Routledge  裝訂:平裝
The second edition of Communication Research Methods in Postmodern Culture continues to explore research from a postmodern perspective. Typical qualitative and quantitative research methods are adjust
優惠價: 9 2833
無庫存
Communication Research Methods in Postmodern Culture ─ A Revisionist Approach
90 折
出版日:2017/11/01 作者:Larry Z. Leslie  出版社:Routledge  裝訂:精裝
The second edition of Communication Research Methods in Postmodern Culture continues to explore research from a postmodern perspective. Typical qualitative and quantitative research methods are adjust
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Qualitative Communication Research Methods
90 折
出版日:2017/10/30 作者:Lindlof  出版社:SAGE Publications UK  裝訂:平裝
The Fourth Edition of Qualitative Communication Research Methods takes readers through every step of the qualitative research process -- from the research idea to the finished report. Spanning the fie
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
The International Encyclopedia Of Communication Research Methods
90 折
出版日:2017/09/28 作者:Matthes  出版社:John Wiley & Sons Inc  裝訂:精裝
The International Encyclopedia of Communication Research Methods covers all communication research methods, from data collection to data analysis, from qualitative to quantitative, and from classical
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2017/04/27 作者:Mike Allen (EDT)  出版社:Sage Pubns  裝訂:精裝
Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Applied Communication Research Methods ─ Getting Started as a Researcher
90 折
出版日:2015/04/24 作者:Michael Boyle; Mike Schmierbach  出版社:Taylor & Francis  裝訂:精裝
Communication students are more engaged in learning about research methods when they are experiencing how research actually works in hands-on practice. A core text for undergraduate research methods c
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Understanding Communication Research Methods ─ A Theoretical and Practical Approach
90 折
出版日:2014/09/19 作者:Stephen M. Croucher; Daniel Cronn-Mills  出版社:Taylor & Francis  裝訂:平裝
"Understanding Communication Research Methods helps students better grasp the theoretical and practical uses of method. While many texts describe methods only from a theoretical perspective, this book
優惠價: 9 3100
無庫存
Understanding Communication Research Methods ― A Theoretical and Practical Approach
90 折
出版日:2014/09/19 作者:Stephen M. Croucher; Daniel Cronn-Mills  出版社:Taylor & Francis  裝訂:精裝
Understanding Communication Research Methods helps students better grasp the theoretical and practical uses of method. While many texts describe methods only from a theoretical perspective, this book
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
The Sourcebook for Political Communication Research ─ Methods, Measures, and Analytical Techniques
90 折
出版日:2012/11/01 作者:Erik P. Bucy; R. Lance Holbert  出版社:Routledge UK  裝訂:平裝
The Sourcebook for Political Communication Research will offer scholars, students, researchers, and other interested readers a comprehensive source for state-of-the-art/field research methods, measure
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
The Sourcebook for Political Communication Research: Methods, Measures, and Analytical Techniques
90 折
出版日:2011/02/01 作者:Erik P. Bucy (EDT); R. Lance Holbert (EDT)  出版社:Routledge UK  裝訂:平裝
The Sourcebook for Political Communication Research offers a comprehensive resource for current research methods, measures, and analytical techniques. The contents herein cover the major analytical te
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2009/02/03 作者:Anders Hansen (EDT)  出版社:SAGE Publications UK  裝訂:精裝
Mass communication research is a sprawling and multidisciplinary field of research approaches and theories, drawing inspiration from a range of disciplines in the humanities and the social sciences,
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Communication Research Methods in Postmodern Culture ─ A Revisionist Approach
滿額折
出版日:2009/02/02 作者:Larry Z. Leslie  出版社:Allyn & Bacon  裝訂:精裝
Communication Research Methods in Postmodern Culture explores communication research from a postmodern perspective while retaining key qualitative and quantitative research methods. The author uses ea
優惠價: 79 3331
無庫存
Communication Research Methods
90 折
出版日:2008/11/20 作者:Gerianne Merrigan; Carole L. Huston  出版社:Oxford Univ Press USA  裝訂:平裝
Effective argumentation is at the very heart of communication--and, as authors Gerianne Merrigan and Carole L. Huston demonstrate, is a key component to understanding and conducting communication rese
優惠價: 9 3179
無庫存
Mass Communication Research Methods
滿額折
出版日:1998/05/20 作者:Anders Hansen; Simon Cottle; Ralph Negrine; Chris Newbold  出版社:Palgrave Macmillan  裝訂:平裝
優惠價: 95 2290
無庫存
出版日:1998/03/01 作者:Anders Hansen; Anders Hansen (EDT); Simon Cottle; Ralph Negrine; Chris Newbold  出版社:New York Univ Pr  裝訂:平裝
Mass Communication Research Methods provides a systematic and comprehensive introduction to the key research methods and approaches used in the study of mass communication and media. Originating from
優惠價: 1 2160
無庫存
出版日:2019/01/29 作者:Arthur A. Berger  出版社:Sage Pubns  裝訂:平裝
This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Media and Communication Research Methods ─ An Introduction to Qualitative and Quantitative Approaches
90 折
出版日:2015/12/15 作者:Arthur A. Berger  出版社:SAGE Publications UK  裝訂:平裝
This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and quant
優惠價: 9 3402
無庫存
出版日:2025/01/22 作者:Marianne Dainton  出版社:Univ Readers  裝訂:平裝
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Advancing Media and Communication Research Methods
90 折
出版日:2019/01/01 作者:Devin Holden  出版社:Magnum Publishing  裝訂:精裝
優惠價: 9 6750
無庫存
出版日:2018/10/15 作者:Anders Hansen; David Machin  出版社:Red Globe Pr  裝訂:精裝
This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Media and Communication Research Methods - International Student Edition:An Introduction to Qualitative and Quantitative Approaches
90 折
作者:Berger  出版社:SAGE Publications UK  裝訂:平裝
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Applied Communication Research Methods ― Getting Started As a Researcher
90 折
出版日:2019/12/16 作者:Michael Boyle; Mike Schmierbach  出版社:Taylor & Francis  裝訂:精裝
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Applied Communication Research Methods ― Getting Started As a Researcher
90 折
出版日:2019/12/15 作者:Michael Boyle; Mike Schmierbach  出版社:Taylor & Francis  裝訂:平裝
優惠價: 9 2833
無庫存
Research Methods in Accounting
75 折
出版日:2011/03/04 作者:Malcolm Smith  出版社:SAGE Publications UK  裝訂:平裝
This updated and expanded Second Edition of Research Methods in Accounting continues to provide a practical and accessible overview of the conduct of applied research studies in accounting. Retaining
優惠價: 75 2160
庫存:1
傳播研究方法
90 折
出版日:2010/09/01 作者:陳國明; 彭文正; 葉銀嬌; 安然  出版社:威仕曼文化  裝訂:平裝
《傳播研究方法》是華人社會第一本由身居台灣、中國大陸、與美國的四位華人傳播學者共同書寫,可算是目前華人傳播學界最為完善的傳播研究方法教科書。本書內容包含了奠基篇、設計篇、方法篇、與統計篇四大部份,除了研究方法本身,也涵蓋了方法學與方法論的基本原理和論述,並詳細地說明了統計分析的原則與操作法;舉例方面,也都能從華人社會的角度出發,以配合華人的閱讀。整合起來,可讓讀者在井然有序的編排與精簡扼要的解說情
優惠價: 9 540
庫存:1
Artificial Communication
滿額折
出版日:2022/04/05 作者:Elena Esposito  出版社:Mit Pr  裝訂:精裝
A proposal that we think about digital technologies such as machine learning not in terms of artificial intelligence but as artificial communication. Algorithms that work with deep learning and big data are getting so much better at doing so many things that it makes us uncomfortable. How can a device know what our favorite songs are, or what we should write in an email? Have machines become too smart? In Artificial Communication, Elena Esposito argues that drawing this sort of analogy between algorithms and human intelligence is misleading. If machines contribute to social intelligence, it will not be because they have learned how to think like us but because we have learned how to communicate with them. Esposito proposes that we think of “smart” machines not in terms of artificial intelligence but as artificial communication. To do this, we need a concept of communication that can take into account the possibility that a communication partner may not be a human being but an algor
優惠價: 79 839
庫存:2
Health Intervention Research ― Understanding Research Design and Methods
90 折
出版日:2014/12/13 作者:Souraya Sidani  出版社:SAGE Publications UK  裝訂:平裝
Designed to equip those doing research with the knowledge and tools they need to inform their methodological decisions when planning and conducting studies, this book describes both commonly used meth
優惠價: 9 3132
庫存:1
Investigating Communication: An Introduction to Research Methods
滿額折
出版日:1999/11/01 作者:Lawrence R. Frey; Carl H. Botan; Gary L. Kreps  出版社:Allyn & Bacon  裝訂:精裝
This book provides a comprehensive, balanced introduction to communication research methods. Designed for readers who have little or no familiarity with research methods, this book helps one become
優惠價: 79 6323
無庫存
Action Research ─ Principles and Practice
75 折
出版日:2013/01/26 作者:Jean McNiff  出版社:Taylor & Francis  裝訂:平裝
Since its first publication, Action Research: Principles and Practice has become a key text in its field. This new updated edition clearly describes and explains the practices of action research and i
優惠價: 75 2024
庫存:1
Reliability in Scientific Research
75 折
出版日:2011/03/31 作者:I. R. Walker  出版社:Cambridge Univ Pr  裝訂:精裝
Covering many techniques widely used in research, this book will help researchers in the physical sciences and engineering solve troublesome - and potentially very time consuming - problems in their work. The book deals with technical difficulties that often arise unexpectedly during the use of various common experimental methods, as well as with human error. It provides preventive measures and solutions for such problems, thereby saving valuable time for researchers. Some of the topics covered are: sudden leaks in vacuum systems, electromagnetic interference in electronic instruments, vibrations in sensitive equipment, and bugs in computer software. The book also discusses mistakes in mathematical calculations, and pitfalls in designing and carrying out experiments. Each chapter contains a summary of its key points, to give a quick overview of important potential problems and their solutions in a given area.
優惠價: 75 2260
庫存:1
出版日:2018/11/15 作者:Jason S. Wrench; Candice Thomas-Maddox; Virginia Peck Richmond  出版社:Oxford Univ Pr  裝訂:平裝
Quantitative Research Methods for Communication: A Hands-On Approach is a relevant and accessible guide to quantitative research. In clear, straightforward language, the authors encourage students to
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Introducing Communication Research ─ Paths of Inquiry
90 折
出版日:2016/02/15 作者:Donald F. Treadwell  出版社:SAGE Publications UK  裝訂:平裝
Introducing Communication Research: Paths of Inquiry, Third Edition demystifies the theories and applications of communication research through its focus on methods in practice. Offering an overview o
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Quantitative Research Methods for Communication ─ A Hands-On Approach
90 折
出版日:2015/11/02 作者:Jason S. Wrench; Candice Thomas-Maddox; Virginia Peck Richmond; James C. McCroskey  出版社:Oxford Univ Pr  裝訂:平裝
Quantitative Research Methods for Communication: A Hands-On Approach, Third Edition, is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching ex
優惠價: 9 2905
無庫存
Research Methods in Health Communication ─ Principles and Application
90 折
出版日:2014/03/06 作者:Bryan B. Whaley (EDT)  出版社:Taylor & Francis  裝訂:精裝
This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Research Methods in Health Communication ─ Principles and Application
90 折
出版日:2014/03/06 作者:Bryan B. Whaley (EDT)  出版社:Taylor & Francis  裝訂:平裝
This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write
優惠價: 9 3401
無庫存
Quantitative Research Methods for Communication—A Hands-On Approach
90 折
出版日:2012/11/13 作者:Jason S. Wrench; Candice Thomas-Maddox; Virginia Peck Richmond; James McCroskey  出版社:Oxford Univ Press USA  裝訂:平裝
Quantitative Research Methods for Communication: A Hands-On Approach, Second Edition, is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching e
優惠價: 9 2871
無庫存
出版日:2007/11/28 作者:Andrew F. Hayes (EDT); Michael D. Slater (EDT); Leslie B. Snyder (EDT)  出版社:SAGE Publications UK  裝訂:精裝
A must-have volume for every communication researcher's library, The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research provides an introductory treatment of various advance
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
  • 124301
    3108
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 3108

暢銷榜

客服中心

收藏

會員專區