“MySpace Marketing is the quintessential low-down on guerilla marketing on the biggest social network on the planet. Marketers big and small need to learn how to connect with their target audiences vi
Cheng (history, Delaware State U.) examines how the Soviet Union under Lenin and Stalin, China under Mao, and Cuba under Castro attempted to implement the concept of the "new man." He discusses how th
Celebrate what’s beautiful about traditional style while breaking some of its rules: Take a page out of a designer’s book and add your own sense of relaxed whimsy and exuberant personality to create s
"I'm a democratic design snob. I see it as my mission to help stamp out boring, unimaginative interiors. But I also love people, having fun, and what I do for a living. I think a fabulously styled pl
Taking the stance thatthe mainstream mediasugarcoats Canada's involvement in the U.S.'s war in Afghanistan—and equates "supporting the troops" with supporting the war—this ana
American citizens assume that the future for this country will be a future much like the past-beautiful in many respects. This optimistic view is now countered by those who see a country in decay, str
Schoolyards have come a long way from the barren playgrounds that many people remember. Today’s school campuses often feature gardens in which students can learn about native plants and wildlife, grow
Talk about marketing accountability has become almost commonplace. Most marketing executives understand the need to know the numbers. The real question is, ""Which numbers?"" Marketing Metrics in Acti
?‥?This is a timely and important book which seeks to reclaim universities as places of learning. It is jargon free and forcefully argued. It should be on every principal and vice-chancellor's list o
Antique beaded purses capture the imagination of artists and crafters today. This book will show how to use patterns and motifs of vintage bags to create replicas of the purses with today's materials
The Writing Workshop Notebook is devoted to making, remaking, and remarking on writing. Ziegler's text is animated by a concern about how we relate to our own and others’ writing and by a desir
Learning from others in the form of fusion and adaptation of existing tools and approaches is very much part of evolving new participatory methods. This book discusses a wide and rich range of partici
The definitive rule book for becoming a life coach --from the founder of the coaching movementCherie Carter-Scott, Ph.D., is the original life coach. In 1974, she founded the first Coach Training pro
Small plates. Appetizers are the new entrees. . . . Call it the age of the do-it-yourself tasting menu." --New York Magazine* Imagine any-occasion entertaining made easy. Replace the tired entree with
In this important new book Gregory E. Pence looks at issues on the frontiers of medicine including gene therapy to produce 'brave new babies,' cloning, human eggs and embryos for sale, and experiments
For supply managers, executive leaders, and non-supply leaders at firms of all sizes, Trent (supply chain management, Lehigh U.) explains how to create a supply management organization that delivers r
"Written by the host of the HomeWord radio broadcast, this book examines how A.W.E. (Affection, Warmth, and Encouragement) can transform any marriage relationship, providing a solid foundation for an
Whether you are just starting out with Painter, or are a seasoned pro who wants to take your photographs to the next level, you can't go wrong with this essential guide by your side! Covering Painter
Rather than studying queer girls as a distinct sexual minority, Driver (social sciences, York U., Toronto) frames "queer" in relationship to coming-of-age identification with diverse gender identities
“An excellent resource for graduate students beginning the dissertation phase, for faculty who serve on dissertation committees or as dissertation advisors, and for faculty who may teach dissertation
Joel Kovel argues that the inner contradictions of Zionism have led Israel to a "state-sponsored racism" fully as incorrigible as that of apartheid South Africa and deserving of the same resolution. H
Joel Kovel argues that the inner contradictions of Zionism have led Israel to a "state-sponsored racism" fully as incorrigible as that of apartheid South Africa and deserving of the same resolution.
Create your own stunning silver and gold jewelry.Nancy Alden, jewelry designer and cofounder of the famed Beadworks bead stores, shows you the secrets to making gold and silver jewelry worthy of Tiffa
"John Selby presents his four-step Listening with Empathy mood-management method for rapidly shifting from negative to positive moods at work, feeling good in your own skin in the present moment, and
Through hundreds of inspiring photos and engaging text, the author describes what gives traditional homes their enduring appeal, and illustrates the creative work of builders who are forging the move
Complete step-by-step instruction, full-color project photos, detailed step illustrations, diagrams, and tips.Creating Books & Boxes presents a new volume on book-making techniques by contemporary
By examining history and social studies curricula and textbooks used in Alberta schools from 1905 to 1980, von Heyking (elementary education, U. of Alberta) demonstrates the ways Albertans were inculc
This book aims to help understand the benefits from the opportunities that stem from diversity in modern business organizations and propose specific approaches.
Praise for the second edition of The Design of Sites "In my worldwide IBM marketing role, I have the benefit of working with some of the finest international interactive agencies and internal Web
In today?s competitive marketplace, the difference between landing a job and losing it is often a direct result of the quality and personal style expressed in a designer?s portfolio. Drawing on the
As the Ottoman Empire advanced westward from the fourteenth to the sixteenth centuries, humanists responded on a grand scale, leaving behind a large body of fascinating yet understudied works. These
The most comprehensive account of the women who, as librarians, editors, and founders of the Horn Book, shaped the modern children's book industry between 1919 and 1939. The lives of Anne Carroll Moo
MIRACLE PRAYER proposes a systematic approach to focusing one's intention and formulating prayers that get results, based on the premise that your thoughts create your destiny. Using a prescribed pray
In their research from 1995-2005 on how information technology (IT) can help make companies successful, the authors realized that they were focusing on the same thing whether studying enterprise archi
An important prerequisite for successful conservation is a good understanding of what we seek to conserve. Nowhere is this more the case than in the fight to protect plant biodiversity, which is threa
Racial privilege is hard to see for those who were born with access to power and resources. Yet it is very visible for those to whom it was not granted. Understanding White Privilege is written for in
