Invisible Influence

Jonah Berger, the bestselling author of Contagious, explores the subtle, secret influences that affect the decisions we make—from what we buy, to the careers we choose, to what we eat—in his latest Ne

Invisible Influence shows readers how to quietly persuade others to choose them or their product. The book includes new scientific discoveries in subtle influence that show a few fascinating and uniqu

The New York Times bestselling author of Contagious explores the subtle, secret influences that affect the decisions we make—from what we buy, to the careers we choose, to what we eat—in this fascinat

The Invisible Crown traces Canada’s distinctive form of federalism, with highly autonomous provinces, to the Crown’s influence. Smith concludes that the Crown has greatly affected the development of C

Invisible Agents shows how personal and deeply felt spiritual beliefs can inspire social movements and influence historical change. Conventional historiography concentrates on the secular, materialist

As today’s business world becomes ever-more global and virtual, executives and managers are expected to work harmoniously together with counterparts from a broad array dramatically different cultures and backgrounds, often without leaving their desks. But when you throw people together who come from starkly different backgrounds and cultures? from Americans who precede anything negative with three nice comments to French, Dutch, Israelis and Germans who get straight to the point (?your presentation was simply awful”); from Latin Americans and Asians who are steeped in hierarchy to the Scandinavians who think the best boss is just one of the crowd? the result can sometimes be disastrous. Even with English as a global language, it’s easy to fall into cultural traps that endanger careers and sink deals.In The Culture Map, renowned expert Erin Meyer offers highly practical and timely perspective on one of today's most pressing business issues: how do different cultures influence the way to

" One of the hallmarks of maturity as a coach is awareness of how a coach's values, beliefs and emotions influence coaching interventions. It takes skill to notice these influences which can manifest

Great selling is invisible. Influence occurs at a level just below the buyer’s awareness. That’s important because today’s buyer is savvy and all too familiar with traditional selling techniques. Howe

The dramatic expansion of Black women into creative positions in television and film production since the 1990s has introduced a previously invisible range of themes in Black women's lives to wide audiences. In Imani M. Cheers's richly interdisciplinary Sacred Sisterhoods, contributors offer an overdue analysis and elevation of Black women's creative authority in popular culture: its history, successes, influence, and future possibilities. Focusing on the theme of Black women's friendship, star voices from across academia, journalism, the arts, and activism offer critical-cultural commentary and personal reflections on the evolution of Black women directors, writers, producers, and showrunners from the 1930s through 2023. Creative visionaries from Debbie Allen to Quinta Brunson, along with shows and films from Living Single to Hidden Figures--and many others--receive their due in these rigorous, lively, and accessible essays. Spotlighting the nuances and normalcy of Black women's sacr

你比自己想的更容易被左右！為何我們有時顯得盲從，有時又刻意不做別人已經在做的事？ 我們以為做決定的是自己，卻忽略了背後的「社會影響力」。＊ 冠軍暢銷書《瘋潮行銷》作者又一剖析人類行為的代表作＊《何時要從眾？何時又該特立獨行？》暢銷慶祝版——不論你想成功銷售產品或聰明過生活，都必須洞悉無所不在的「社會影響力」。．為什麼熟悉市場的專業人士也無法預測哪些商品會暢銷？．為什麼有些品牌要付錢請某些名人別穿

From the author of New York Times bestsellers Contagious and Invisible Influence comes a revolutionary approach to changing anyone's mind. Everyone has something they want to change. Marketers want

Among the theses that for centuries have ensured Niccolò Machiavelli an ambiguous fame, a special place goes to his extremely positive opinion of social conflicts, and, more in particular, to the claim that in ancient Rome 'the disunion between the plebs and the Roman senate made that republic free and powerful' (Discourses on Livy I.4). Contrary to a long tradition that had always highly valued civic concord, Machiavelli thought that - at least under certain conditions - internecine discord could be a source of strength and not of weakness, and built upon this daring proposition an original vision of political order. Machiavelli in Tumult (originally published in Italian in 2011) is the first book-length study entirely devoted to analyzing this idea, its ancient roots (never before identified), its enduring (but often invisible) influence up until the American and the French Revolution (and beyond), and its relevance for contemporary political theory.

The dream of control over human behaviour is an old dream, shared by many cultures. This fascinating account of the histories of human engineering describes how technologies of managing individuals and groups were developed from the nineteenth century to the present day, ranging from brainwashing and mind control to Dale Carnegie's art of dealing with people. Derksen reveals that common to all of them is the perpetual tension between the desire to control people's behaviour and the resistance this provokes. Thus to influence other people successfully, technology had to be combined with tact: with a personal touch, with a subtle hint, or with outright deception, manipulations are made palatable or invisible. Combining psychological history and theory with insights from science and technology studies and rhetorical scholarship, Derksen offers a fresh perspective on human engineering that will appeal to those interested in the history of psychology and the history of technology.

A “thought-provoking and entertaining” (The Washington Post) exploration of the invisible forces that influence your life—and how understanding them improves everything you do. The world around you is

This book provides a comprehensive survey of the major developments in monetary theory and policy from David Hume and Adam Smith to Walter Bagehot and Knut Wicksell. In particular, it seeks to explain why it took so long for a theory of central banking to penetrate mainstream thought. The book investigates how major monetary theorists understood the roles of the invisible and visible hands in money, credit and banking; what they thought about rules and discretion and the role played by commodity-money in their conceptualizations; whether or not they distinguished between the two different roles carried out via the financial system - making payments efficiently within the exchange process and facilitating intermediation in the capital market; how they perceived the influence of the monetary system on macroeconomic aggregates such as the price level, output and accumulation of wealth; and finally, what they thought about monetary policy.

This book provides a comprehensive survey of the major developments in monetary theory and policy from David Hume and Adam Smith to Walter Bagehot and Knut Wicksell. In particular, it seeks to explain why it took so long for a theory of central banking to penetrate mainstream thought. The book investigates how major monetary theorists understood the roles of the invisible and visible hands in money, credit and banking; what they thought about rules and discretion and the role played by commodity-money in their conceptualizations; whether or not they distinguished between the two different roles carried out via the financial system - making payments efficiently within the exchange process and facilitating intermediation in the capital market; how they perceived the influence of the monetary system on macroeconomic aggregates such as the price level, output and accumulation of wealth; and finally, what they thought about monetary policy.

Scientific research on climate change has given rise to a variety of images which often make the invisible visible. They influence political processes but also the general perception of global weather

For 140 years the Premier's Department and its predecessors have been at the heart of the government of Queensland. Its activities may have been invisible, its influence unrecognised and its official