Why do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same destination over and ov
This book contains the refereed proceedings of the 17th International Conference on Business Process Modeling, Development and Support, BPMDS 2016, and the 21st International Conference on Exploring M
This book constitutes the proceedings of two events held in conjunction with the CAiSE conferences and related to the areas of enterprise, business-process and information systems modeling: the 18th I