"Innovation Strategy: Seven Keys to Creative Leadership and a Sustainable Business Model" provides a blueprint for success in leading an innovation renaissance in your industry and organization. This
An innovative textbook outlining the concepts and thinking involved in marketing strategy, the volume introduces concepts and builds upon understanding moving the reader to gradually higher-level idea
Business Strategy: An Introduction is an accessible textbook providing a straightforward and comprehensive guide to strategic management for undergraduate students of business and management. It prese
Marketing Channel Strategy: An Omni-Channel Approach is the first book on the market to offer a completely unique, updated approach to channel marketing. Palmatier and Sivadas have adapted this classi
Innovation is the process of value creation through use of relevant knowledge, capabilities and resources for conversion of ideas into new products, processes and practices, and improvements in existi
Fast track route to mastering all aspects of global strategy Covers all the fundamentals of successful global strategy, from market entry tactics to understanding local regulations, and from understa
This work examines how history and strategy research can inform each other and how historical analysis can be done within the field of strategy. Chapter-length studies apply theoretical frameworks inc
??E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed lea
Beyond managing dimensions of the internal environment system, technologically competitive firms must strategically position themselves to task environment influences. Firms are embedded in various co
Fast track route to developing effective and profitable e-strategies for organizations.Covers all the key techniques for development of a coherent and effective e-strategy for an organization. Guideli
In this prequel to the now-classic Makers of Modern Strategy, Victor Davis Hanson, a leading scholar of ancient military history, gathers prominent thinkers to explore key facets of warfare, strategy,
Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Rich
In this prequel to the now-classic Makers of Modern Strategy, Victor Davis Hanson, a leading scholar of ancient military history, gathers prominent thinkers to explore key facets of warfare, strategy,
Winning in Service Markets: Success through People, Technology, and Strategy is the first practitioner book in the market to cover the key aspects of services marketing and management based on sound a
Strategy implementation - or strategy execution - is a hot topic today. Managers spend significant resources on consulting and training, but all too often brilliant strategies do not translate into br
Strategy implementation - or strategy execution - is a hot topic today. Managers spend significant resources on consulting and training, but all too often brilliant strategies do not translate into br
Jones, a strategy and performance management analyst, demonstrates effective ways to communicate strategy in the corporate world by concentrating on delivery and generating enthusiasm among co-workers
"Business strategy is not rocket science. It’s about using pertinent information to make smart decisions, and doing it fast enough to keep your business ahead of the curve. And while many companies ha
Modern Strategy explains the permanent nature, but ever changing character, of strategy in light of the whole strategic experience of the twentieth century. The book is a major contribution to the gen
Hex is a classic board game and this title provides a look at the game, from its history and mathematical underpinnings to discussions of advanced playing techniques. It is a book on strategy, and pro
This book provides a short and accessible introduction to the theory of strategy, examines the general theory of strategy in accordance with 23 key Principles and explains its nature, functions, and i
This book provides a short and accessible introduction to the theory of strategy, examines the general theory of strategy in accordance with 23 key Principles and explains its nature, functions, and i
Dynamic Competitive Strategy by best –selling author Dr Tony Grundy casts a radically new light on Competitive Strategy by showing you the dynamic dimension of existing strategy tools and new ones cre
Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy. Building on concepts from strategic manag
"If there has not been a war in space, there is already more war without space!" To understand the spatial strategy, we must first know the environment and delineate the field. It must then assess the
Patterns of Strategy explains the influence that the interplay between organizations, other organizations, networks and supply chains have on the development and realisation of strategy. Although trad
Patterns of Strategy explains the influence that the interplay between organizations, other organizations, networks and supply chains have on the development and realisation of strategy. Although trad
Perspectives on Strategy examines in depth five aspects of strategy. Strategic thought and behaviour are explored and explained from the perspectives of intellect, morality, culture, geography, and te
Thinking strategically is what separates managers and leaders. Learn the fundamentals of how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for yo
This book examines the subject of strategy and its relationship with politics.Despite the fact that strategy is always the product of political process, the relationship between the two concepts and t
This book examines the subject of strategy and its relationship with politics.Despite the fact that strategy is always the product of political process, the relationship between the two concepts and t
Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy course
Eleven papers examine how external markets shape corporate investment decisions, how firms’ financing decisions shape their competitive strategy decisions, and conversely, how strategy shapes capital
Perspectives on Strategy examines in depth five aspects of strategy. Strategic thought and behaviour are explored and explained from the perspectives of intellect, morality, culture, geography, and t
Considered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7th edition builds on the strengths of previous editions by introducing students to the core concepts and princip
Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGY, Third Edition, doesn't just show you what it's like for foreign businesses entering a new market; it r
