A powerful "how-to-do-it-better" book, this is the first guidebook on competitive intelligence that uses case studies to provide behind-the-scenes insights into how professionals improve competitive i
Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in&quo
Make competitive intelligence part of your business practice—and be on the cutting edgeCompetitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about produc
The Holy Grail for most organisations is the successful attainment, and retention, of inimitable competitive advantage. This book addresses the question of how to leverage the unique intangible assets
The textbook at hand aims to provide an introduction to the use of automated methods for gathering strategic competitive intelligence. Hereby, the text does not describe a singleton research disciplin
The development of a research, teaching, or application of competitive (economic) intelligence requires a strategic and transverse vision in regards to related issues. It is essential to integrate the
In the fast-paced world of international business, competitive intelligence is necessary for the daily survival of small firms and national economies alike. In Competitive Intelligence and Senior Mana
Competitive intelligence (CI) is the practice of gathering and analyzing information about competitors in order to gain an edge in the marketplace or by shoring up one's own company's defenses prior t
Almost two decades after it emerged as an essential business tool, competitive intelligence is still finding its way. Despite its recognized importance, companies struggle to acquire the kind of intel
Fast track route to mastering the art of competitor intelligence Covers the fundamentals of competitor intelligence, from securing CEO buy-in and making sure the right people are in place to creating
As businesses learn more about competitive intelligence (CI) and how to use it, the ferocity of competition rises to a new level. Naturally, people seek ways to protect themselves and their organizati
This Brief defines competitive intelligence (CI) as a tool for making investment decisions within the pharmaceutical industry. It provides an overview of processes that the regulatory affairs profess
Tested-in-the-trenches competitive intelligence techniques used at today's top companiesThis book brings together the best thinking and practices in competitive intelligence (CI) currently being used
Because of their daily presence in the field, salespeople are the eyes and ears of their companies. Yet, organizations face great difficulties to stimulate salespeople's collection and dissemination o
The recent “concept of 2.0", a consequence of "Web 2.0", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovat
Effective strategies for outsmarting the competition and driving better bottom-line results In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive int
Internet research can be quick, easy, and abundant — but also challenging. Research sites sometimes come and go, and sources can be questionable. The Business Research Solutions Series provides compre
"Creative competitive intelligence" is an information-seeking and monitoring activity of an information environment for the purpose of creativity and innovation. It involves the process leading up to
To complement a previous anthology on frontiers of competitive intelligence, contributors primarily from marketing and business, consider some of the issues that still need to be addressed as the fiel
A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of
An effective framework for strengthening competitiveness by learning from past deals and applying insights derived from them.Every sales opportunity, whether won or lost, has useful nuggets of informa
The Holy Grail for most organisations is the successful attainment, and retention, of inimitable competitive advantage. This book addresses the question of how to leverage the unique intangible assets
Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warni
As the major powers move away from the traditional weapons of warfare, they are turning instead to economic weapons like competitive intelligence - the gathering and analysis of information about comp
